Romanian GMP PR launched a crisis management specialized department

PR

Starting October, GMP PR decided to concentrate its competences in issue tracking & management in a separate division, specialized in risks evaluation, training, consultancy and communication crisis management.

Considering reacting fast when communication crisis occur, division’s team is working 24/7 on call.

The department includes 3 experts in crisis communication and is coordinated by Ana-Maria Constantinescu, Business Development Director GMP PR. She has 11 years of experience in communication and is a professional certified by Chartered Institute of Public Relations London. She will also be Head of Crisis Division. Until now, her team managed over 30 complex communication crisis in the last two years, from work accidents to product recall, relation with the authorities, conflicts, internal crisis and others

The services offered by the new 24/7 on call department are focused on two directions: crisis prevention (issue tracking, media training, crisis manual, crisis simulation) and crisis management (stakeholders mapping, reaction strategy, monitoring, spokesperson training).

GMP PR is one of the most important PR agencies in Romania. With a team including 21 communication specialists, the agency offers services of PR consultancy and events organizing for companies such as Petrom, Apa Nova, Romtelecom, Pepsi, Ericsson Romania, A&D Pharma, Henkel, Ursus Breweries, Muller, HP, Toyota or Interex.

GMP PR’s activity was recognized locally and internationally in competitions such as Sabre Awards, European Excellence Awards or Romanian PR Award. Among the awards the agency received, there are “Best European Launch”, “Newcomer European Agency of the year” or ”Romanian PR Agency of the Year”.

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