Romanian Neogen repositions locally

Digital & Media, Marketing, Media

Romanian generalist social network Neogen.ro repositions, aiming to transform progressively in a local social network. The change comes as Facebook continues to win more and more ground on Romanian market.

The info regarding the repositioning of Neogen was 1st mentioned by Dragos Stanca – manager of Publyo and Q2M – on his blog and, later, by Realitatea.net and DailyBusiness.ro.

Neogen’s repositioning will offer companies the possibility to promote their products and services locally, taking in consideration the geographical data of network’s users.

Neogen.ro has a monthly traffic of 1M users and has over 2.5m registered users.

According toRealitatea.net, Neogen had Euro 3M turnover last year, and its CEO, Calin Fusu, estimates Euro 5M turnover for 2011.