Tag: branding
Cristian Kit Paul joins the REBRAND 100® Global Awards jury
Cristian Kit Paul, Founding Partner and Creative Director of Brandient, was selected to be part of REBRAND 100® Global Awards as a member of the 2014 jury. Brandient’s previous presence […]
Rogalski Damaschin Public Relations finished its rebranding process
Rogalski Damaschin Public Relations announced the end of its rebranding process and the introduction of a positioning that introduces a new vision over PR. This rebranding comes after, in the […]
Romanian Baumix rebranded as Patru Maini (4hands)
Baumix underwent a rebranding and became Patru Maini. The rebranding, made by Rusu+Bortun Brand Growers and Rusu+Bortun Cyber Growers, repositioned the brands in company’s portfolio and introduced a new marketing approach, focusing […]
Propaganda Brand New signs the new visual identity for Meda, Romanian processed meat products producer
MedaProd’98 S.A., producer of processed meat products with over 15 years of tradition on Romanian specialized market, decided to reorganize its products portfolio, dropping the old brands Medalis and Numai […]
One year of Storience: Euro 150,000 turnover, over 20 clients and international awards
Storience, branding agency launched by Adriana and Stefan Liute, celebrated one year of activity, a period during which it reached to Euro 150,000 turnover, attracted over 20 clients in its […]
“When it matters for you”, repositioning campaign for Provident Financial Romania
Provident Financial Romania launched a brand repositioning under the slogan “When it matters for you”, campaign that will be declined on multiple marketing channels, including TV. The repositioning aims to […]
Flavipet pharmacies, rebranded as Unica by Storience
After six months of work and an investment of around Euro 150,000, Romanian regional pharmacies network Flavipet has now a new brand identity, created by Storience. The new identity is […]
Study: Praktiker Romania has a strong emotional tie with its consumers
Praktiker Romania is the first do-it-yourself retailer on top of chain stores, having the highest index of attachment with its consumer, according to “Emotional Branding” study, made by 360insights. The […]
Romanian paint Vinarom is back, refreshed by Storience
Romanian branding agency Storience redraw the label for one of the most known Romanian painting products, Vinarom from Policolor. Used since back in 1970’s, Vinarom paint has nowadays an improved formula, […]
2 brands from Farmec, refreshed by Cocoon Group Bucharest
Cocoon Group Bucharest and Farmec SA ended a new successful collaboration in the star of the year, namely the packaging design for the home cleaning products Triumf and Nufar. Triumf […]