The first edition of the Women in Marketing CEE Awards celebrated performance in marketing
First edition Women in Marketing CEE Awards, held in Bucharest, brought together marketing and communication professionals from all over Central and Eastern Europe and rewarded performance in an industry undergoing […]
Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day
The context and the challenge Having established itself as one of the world’s most acclaimed festival brands—consistently ranking among the top three international festivals—and standing as one of the top […]
Cresta Awards reveals its 2026 “Of The Year” winners
Cresta Awards announced its Of The Year trophies and special awards, following the release of all winners last week, which saw Oslo independent agency Try take the only two Grand […]
Animax opens a new store in Chitila Retail Park
Animax, a leading pet retail chain with more than 130 stores across Romania, announces the opening of a new store in Chitila Retail Park – the first Animax store in […]
Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema
Romanian Creative Week—the largest event dedicated to the creative industries in the European Union—returns from October 2 to 8, 2026, with the second edition of RCW X Bucharest, the event’s […]
ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone
ITA Airways has unveiled “Simply Italian,” a global brand platform designed by independent agency POPE Creative Studio (founded by Francesco Andrea Poletti and Federico Pepe). Ditching static taglines, “Simply Italian” […]
BBDO, back on Romanian market, now with The Group
Omnicom brings back BBDO brand on the Romanian market, seven years after the end of a partnership with Graffiti and after Graffiti BBDO was active on the local market between […]
pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.
The World Out of Home Organization (WOO) today published the second and final report from the WOO Global pDOOH Expenditure Study 2026, completing the first independently aggregated, supply-side picture of […]
Ulrik Rasmussen joins Mediascope’s agency Board
As part of Mediascope’s continued international growth strategy, the agency is excited to announce the appointment of Ulrik Rasmussen as Board Member. He will support the Board with corporate and […]
Cresta Awards 2026: Independent agency Try takes both Grand Prix for IKEA
In a remarkable twist on recent years, the Cresta Awards 2026 jury has voted for just two Grand Prix. Both go to Oslo-based agency Try for its work on the […]