Institute, THE Magazine, launched its 1st edition with Mercedes

Institute, THE Magazine, launched on the market with a 1st edition that present the excellency story of Mercedes-Benz Romania, under the slogan “The best or nothing”.

The project is part of the pilot number of Institute, THE Magazine, made by The Institute, part of Millenium People Group.

Institute, THE is a premium title that speaks about communication as a whole and not only about marketing, advertising, but also about architecture, design and arts.

Institute, THE is distributed via exclusive direct mailing, but can also be found in partner locations. For the start, the magazine will appear, with its 1st editions, in 2,000 copies.

The magazine targets stakeholders in marketing and communication industry, but also the ones from industries.

Institute, THE is a project from The Institute, realized together with the other business units of Millenium People (www.milleniumpeople.ro): Rusu+Bortun Brand Growers, R+B Cyber Growers, Bortun•Olteanu and Millenium Special Events Agency.

The Institute is the business entity of Millenium People that organizes AdPrint, Internetics, EFFIE, ADOR and ADC*RO.