Bortun•Olteanu organized and communicated for press the launch in Romania for Mercedes-Benz M and B classes
Bortun•Olteanu organized and communicated for press the launch in Romania for Mercedes-Benz M and B classes, at the end of November, when press representatives participated to the 1st test-drive in Romania for those cars.
To show what the new cars are capable of, the participants to the test-drive tested two itineraries: onroad (Bucharest-Sibiu-Bucharest) and an offroad one, where the nature dared Mercedes.
Bortun•Olteanu team involved in the launch included Mirel Dediu – PR Manager, Corina Olteanu – PR Executive, Paul Horjea – BTL Manager, Ioana Matache – BTL Executive and Liviu Cosmulescu – BTL Junior.
Mercedes-Benz Romania was represented by Monica Floristean – Marketing/Communications Mercedes-Benz Cars and Valeriu Zaharia – Sales & Marketing Manager Mercedes-Benz Cars.