Dubai Lynx 2013 revealed its winners
Dubai Lynx awarded the winners of festival’s 7th edition. The awards ceremony was attended by 1,836 industry professionals from MENA region.
40 jury members deliberated over the 2,092 entries coming from 19 countries and decided which ones were worthy to go home with accolades. As a result, 185 winners were awarded 6 Grands Prix, 26 Gold, 69 Silver and 84 Bronze trophies.
The Grands Prix in each category have been awarded as follows
- Branded Content & Entertainment Grand Prix – Leo Burnett Cairo, Egypt, ‘Dayman Maabaad/Always Together’, Mobinil; the category had 7 winners (1 Grand Prix, 1 Gold, 3 Silver, 2 Bronze)
- Design Grand Prix – Y&R Dubai, UAE, ‘Personal Extinction Prevention Book’, Land Rover; 19 Winners (1 Grand Prix, 3 Gold, 8 Silver, 7 Bronze)
- Direct Grand Prix wasn’t awarded, but there were in total 15 winners in this category (4 Gold, 8 Silver, 3 Bronze)
- Film Grand Prix – No Grand Prix either, 11 Winners (3 Silver, 8 Bronze)
- Film Craft Grand Prix – also no Grand Prix ( 14 Winners: 2 Gold, 3 Silver, 9 Bronze)
- Integrated Grand Prix – 3 Winners (1 Silver, 2 Bronze)
- Interactive Grand Prix – 13 Winners (1 Gold, 5 Silver, 7 Bronze)
- Media – Impact BBDO Beirut, Lebanon, ‘A Heritage Worth Reviving’, ETS. Khalil Fattal & Fils; 38 Winners (1 Grand Prix, 4 Gold, 15 Silver, 18 Bronze)
- Mobile Grand Prix – 4 Winners (3 Silver, 1 Bronze)
- Outdoor Grand Prix – 12 Winners (2 Gold, 3 Silver, 7 Bronze)
- PR Grand Prix – Impact BBDO Beirut, Lebanon, ‘A Heritage Worth Reviving’, ETS. Khalil Fattal & Fils; 14 Winners (1 Grand Prix, 3 Gold, 5 Silver, 5 Bronze)
- Print Grand Prix – Leo Burnett Dubai, UAE, ‘Break-Free Print Campaign – Alien 3’, ‘Break-Free Print Campaign – Matrix’, ‘Break-Free Print Campaign – Scary Movie 4’, Fox International Channels; 14 Winners (1 Grand Prix, 3 Gold, 4 Silver, 6 Bronze)
- Print & Poster Craft Grand Prix – 6 Winners (3 Silver, 3 Bronze)
- Promo & Activation Grand Prix – JWT Cairo, Egypt, ‘Vodafone Fakka’, Vodafone Egypt; 12 Winners (1 Grand Prix, 3 Gold, 3 Silver, 5 Bronze)
- Radio Grand Prix – 3 Winners (2 Silver, 1 Bronze)
Network of the Year was presented to Leo Burnett, Y&R Dubai took Agency of the Year, the new Independent Agency of the Year was awarded to Interesting Times, Beirut and Media Agency of the Year went to Starcom MediaVest Group, Dubai. The Lynx Palm Award, given to the most awarded production company, went to Lighthouse Films, Cairo. The full list of winners is available online, on festival’s website
Roy Haddad, WPP, Director, Middle East and North Africa, was present to accept his award for Dubai Lynx Advertising Person 2013. Batelco were honoured as Advertiser of the Year and Muna Al Hashimi, General Manager of Batelco’s Consumer Unit, was on stage to receive the Award on behalf of Batelco.
The Dubai Lynx International Festival of Creativity is the leading competition and awards for advertising creative excellence in the Middle East and Africa.