WOPA implements for Eco-Rom Ambalaje a month of eco-fun
Eco-Rom Ambalaje organizes also this year, on Romanian beaches, a month of responsible fun; between August 3-25, all tourists in Camping S (Mama North) will collect separately the packages. Similar actions will be organized, in the same period, at Vadu and Corbu beaches, close to Navodari.
Romanian agency Weapons of Public Attraction (WOPA) coordinates the project management and encourages all people present in Camping SMamaia to collect separately the packaging and throw it in special containers for plastic/metal, paper/cardboard and glass.
The campaign will also include eco actions like recycle art workshop, recycle wheel and so on, that will bring tourists over 1,200 prizes. It also includes competitions each week-end, where the Green Gang is designated and where the prizes are offered by Ciuc.
The Green Gang is a concept we launched in 2012, together with Eco-Rom Ambalaje, and it had a real success at Romanian seaside. In a camping there’s continuously a huge quantity of thrash and, with this concept, we tried to send the people in the camping the message that separate recycling is a simple one, accessible to anyone, even fun, and that we don’t have to forget the responsibility towards environement, not even in holidays
Ionut Datcu,
Managing Partner WOPA (Weapons of Public Attraction).
WOPA is a Romanian integrated communication agency with expertize in e-commerce, FMCG, real-estate, IT&C, pharma, energy and others. The agency has in portfolio clients such as eMAG, Colgate – Palmolive, VB Leasing, Siemens, Eco-Rom Ambalaje, Ionescu si Sava – Societate Civila de Avocati, Electrolux, Inditex, BRD, Bayer, Paravion.ro and others.