Nominees at Romanian PR Award

Cristina Blanaru Festivals & Awards

The international jury at Romanian PR Award announced the nominees at the 11th edition of the competition. 

The most nominated  agency on Romanian PR Award shortlist is Golin Harris (20 times), followed by Rogalski Damaschin Public Relations – 19 and GMP – 15. Also a lot of nominations went to The Practice (11) and Graffiti PR (9).  

As a group, Millenium People has 7 nominations, with 5 for People Public Relationships Agency and 2 for Bortun Olteanu. Other agencies or companies with multiple nominations are McCann PR (2), Saatchi & Saatchi PR (3), BCR (3), Oxygen PR (3), OMA Vision (3)

The full list of campaigns that race for this year’s accolades is: 

Corporate Communication: 

  • BASF Romania & GolinHarris: Chain Reaction
  • Transylvania Insolvency House & GMP PR: Insolvency. A solution, not a problem
  • Colliers International Romania: The Y Office – Future office’s protoype
  • IKEA Romania & The Practice: Plusch Toys want to go to school!
  • Regina Maria – private health network  & Rogalski Damaschin Public Relations: Romanian pacient, I treat myself in Romania
  • UPC Romania & Graffiti Public Relations: UPC Smart Nation

PR for Marketing – Existent products and services 

PR for Marketing – New products and services 

  • Electrolux Romania (Zanussi) & GolinHarris: It’s time with Zanussi!
  • Essilor Romania & MakeSense PR & Agency Wiz: Launch for Varilux S Series glasses lenses
  • Nestle Romania – NESCAFE & Graffiti Public Relations: NESCAFE Dolce Gusto: Space Metamorphosis by Custo Barcelona
  • Pizza Hut Romania & GolinHarris: I Love iPAN
  • Samsung Electronics Romania & The Practice: Life is a mission. Here’s your companion. Samsung Galaxy S4 Launch
  • Varta Rayovac Remington Romania & The Practice Romania: Ready 2 Use for your kid!

Communication for crisis management, risks and opportunities 

  • Electrolux Romania & GolinHarris: With open arms
  • Franklin Templeton Investments & GolinHarris: Corporate governance: Franklin Templeton vs Romanian state
  • Mediafax Group & GMP Group (GMP Advertising, Webstyler, GMP PR): Why Don’t You Come Over?
  • RBS Romania & GolinHarris: RBS Romania – Giving up retail

Digital PR

  • IKEA Romania & The Practice – Enjoy every moment spent at home with the new 2014 IKEA Catalog
  • Mediafax Group & GMP Group (GMP Advertising, Webstyler, GMP PR) – Why Don’t You Come Over?
  • PepsiCo & GolinHarris – Summer in the head
  • PepsiCo Romania & Bortun Olteanu – Lay’s farmers’ duel
  • Samusocial Romania & Saatchi & Saatchi PR – Hope Days 
  • UPC Romania & Graffiti Public Relations – UPC Smart Nation

Social Media

  • AVON Romania & The Practice – Beauty is colored
  • Cafeneaua Veche & People Public Relationships Agency – All is old and all is new
  • Romtelecom & Rogalski Damaschin Public Relations – 3Play House
  • Samusocial Romania & Saatchi & Saatchi PR – Hope Days
  • The Association for Patients with Autoimmune Affections, with the support of GSK & GMP PR – International Lupus Day
  • Transavia & Golin Harris – Searching for noble recipes on Romanian territory

Internal Communication 

  • BCR – Good deeds bakery
  • BCR – Super Faurii BCR
  • Caroli Foods Group & Golin Harris – Discover CAROLIst in you!
  • Garanti Bank & Oxygen PR – Garanti4All
  • ING Bank Romania –  CEO in your town
  • Raiffeisen Bank S.A. & DC Communication & Sunshine Digital Communication – Raiffeisen Start
  • Unilever South Central Europe & The Practice – Unilever Passion – Fulfill your dreams!

Social responsibility and dialogue with co-interested groups 

  • BCR – Financial responsibility trainers
  • GlaxoSmithKline Consumer Healthcare & GMP PR – Smile, Romania
  • Johnnie Walker (PPD Romania) & Oxygen PR – Join the Pact
  • Petrom OMV Romania & Graffiti Public Relations – Made in Andrei’s Country
  • Petrom OMV Romania & Graffiti Public Relations – Big doubts come from the little ones
  • UPC Romania & Graffiti Public Relations – UPC Smart Nation

Communication for Environmental projects 

  • Eco-Rom Ambalaje & McCann PR – Green lab of recycling
  • Green Group & Rogalski Damaschin Public Relations – Recycling with value
  • Holcim Romania & GMP PR – Green Lesson – Create your environment
  • Tetra Pak Romania & Graffiti Public Relations – Why do we love cardboard?

Media Relations

  • Amnesty International & Rogalski Damaschin Public Relations – Game cards house
  • Cheerish Life Foundation & Rogalski Damaschin Public Relations – Coalition for a new prevention 2013
  • KRUK Romania & Rogalski Damaschin Public Relations –  An accountant for each family
  • Mediafax Group & GMP Group (GMP Advertising, Webstyler, GMP PR) – Why Don’t You Come Over?
  • PepsiCo-Lipton & GolinHarris – Tea & The City
  • Petrom OMV Romania & Graffiti Public Relations – We are ready!

Public Affairs, Advocacy, Lobby

  • European Center for Dishabilitated Children Righs (CEDCD) – A single voice for disability
  • Franklin Templeton Investments & GolinHarris – Franklin Templeton vs Romanian state
  • Cheerish Life Foundation & Rogalski Damaschin Public Relations – Coalition for a new prevention 2013
  • Observator and Antena 3 – Children aren’t invisible
  • WWF Romania – Stop the massacred of the forests!

Financial Communication 

  • Transylvania Insolvency House & GMP PR: Insolvency. A solution, not a problem
  • Raiffeisen Capital&Investment & GolinHarris – Transgaz, secondary listing
  • UniCredit Tiriac Bank / RBS Romania – RBS Romania sells its retail business to UniCredit

NGOs, Civil Society 

  • PRAIS Foundation – I live healthy too!  SETS
  • Cheerish Life Foundation & Rogalski Damaschin Public Relations – Coalition for a new prevention 2013
  • Samusocial Romania & Saatchi & Saatchi PR – Hope Days 
  • Romanian Pediatric Society & GMP PR – Together, we protect childhood 

Public Communication 

  • Artexim & OMA Vision Projects SRL – Public Affairs and Communication campaign for George Enescu International Festival
  • Foreign Investors Council & GSK Romania & GMP PR – Profession: MD in Romania
  • Cheerish Life Foundation & Rogalski Damaschin Public Relations – Coalition for a new prevention 2013
  • Mediafax Group & GMP Group (GMP Advertising, Webstyler, GMP PR) – Why Don’t You Come Over?
  • Regina Maria – private health network  & Rogalski Damaschin Public Relations: Romanian pacient, I treat myself in Romania 

Financial products and services communication 

  • Transylvania Insolvency House & GMP PR: Insolvency. A solution, not a problem
  • Gothaer Asigurari Reasigurări & GolinHarris – Insurrances. And a Little Extra 
  • ING Bank & The Practice – ING Economii for big dreams
  • KRUK Romania & Rogalski Damaschin Public Relations – Debts, today in any Romanian’s bag 
  • KRUK Romania & Rogalski Damaschin Public Relations – An accountant for each family 

Medical services and products communication 

  • Cheerish Life Foundation & Rogalski Damaschin Public Relations – Coalition for a new prevention 2013
  • GlaxoSmithKline Consumer Healthcare & GMP PR – Smile, Romania ‘
  • Regina Maria – private health network  & Rogalski Damaschin Public Relations: Romanian pacient, I treat myself in Romania 
  • The Association for Patients with Autoimmune Affections, with the support of GSK & GMP PR – International Lupus Day 

Tech PR

  • Romtelecom & Rogalski Damaschin Public Relations – 3Play House
  • Samsung Electronics Romania & People Public Relationships Agency – The photojournal of a person like myself
  • Samsung Electronics Romania & The Practice – Life is a mission. Here’s your companion. Samsung Galaxy S4 Launch
  • Samsung Electronics Romania & The Practice – New Skills for new jobs

Culture, Art, Fashion, Sport 

  • Artexim & OMA Vision Projects SRL – Communication and Public Affairs campaign for George Enescu International Music Festival
  • Grand Cinema Digiplex & People Public Relationships Agency – Enescu festival comes to Grand Cinema Digiplex
  • The Institute & People Public Relationships Agency – Romanian Design Week

Buget – / Creativity +

  • Artexim & OMA Vision Projects SRL – Communication and Public Affairs campaign for George Enescu International Music Festival
  • Cheerish Life Foundation & Rogalski Damaschin Public Relations – Coalition for a new prevention 2013
  • Mediafax Group & GMP Group (GMP Advertising, Webstyler, GMP PR) – Why Don’t You Come Over?
  • Regina Maria – private health network  & Rogalski Damaschin Public Relations: Romanian pacient, I treat myself in Romania
  • Romanian Red Cross society and Golin Harris – Your dream, their nightmare!

PR In-House Team of the Year

  • Raiffeisen Bank S.A.

Small Consultancy of the Year

  • CONAN Public Affairs

Website, Intranet, Blog

  • UPC Romania & Graffiti Public Relations – UPC Smart Nation

Events

  • PepsiCo Romania & Bortun Olteanu – Lay’s farmers Duel
  • Red Cross & Golin Harris – Your dream, their nightmare!

Internal newsletter

  • Garanti Bank & Oxygen PR: Garanti4All

Press kit

  • IKEA Romania & The Practice – Plusch toys want to go to school!

External publications 

  • AVON Cosmestics & GolinHarris – Women in chains

Sponsorship

  • Avon Cosmetics Romania & The Practice – Digital Divas by AVON
  • Mercedes-Benz Romania & GolinHarris – Mercedes-Benz Excellence Guide

 

Producţii video

  • Regina Maria – private health network  & Rogalski Damaschin Public Relations: Romanian pacient, I treat myself in Romania

The awards ceremony is scheduled to take place on November 20th, at JW Marriott. Besides the excellence prizes, the jury will also give 9 excellence diplomas and Agency of the Year, Communicator of the Year and Special Award for Outstanding Individual PR Achievements trophies.