Open for entries at Romanian IAB MIXX Awards 2014 

Cristina Blanaru Creativity, Digital & Media, Festivals & Awards

Romanian IAB MIXX Awards started the entry period for its 3rd edition, with submissions to be sent until May 31st, online, via  www.mixxawards.ro.

The awards ceremony of the Romanian competition will take place on June 12th, during ICEEfest, at Grand Cinema Digiplex Baneasa – Epika Hall.

We are happy to announce the start of the entry period for MIXX Awards Romania, a competition that reached to its 3rd edition and to which there will be present David Doty, Executive Vice President & CMO al IAB US, both as special guest at MIXX Awards Gala and as jury’s honorific president. The organization of the local edition of MIXX Awards brings to Romanian digital advertising industry an image benefit at international level, and that is why we encourage as many agencies and companies to participate to MIXX Awards and promote the local digital advertising

Ioana Anescu,

Managing Director IAB Romania

The competition is a complex one and the judging process is based on criteria like strategy, idea’s creativity, execution, implementation and results, both from visibility’s point of view and optimization of invested budgets. Following the judging process, each participant will receive a customized report with jury’s observations.

David Doty – Executive Vice President & CMO Interactive Advertising Bureau US  – will be present for the 1st time in Romania and will hand over the Best MIXX prize.

The winners of IAB MIXX Awards will be automatically nominated for IAB MIXX Award Europe and IAB MIXX Awards US, with participation to the national competition offering them the chance of international recognition.

The awards are offered in 10 categories: Brand Awareness and Positioning, Direct Response & Lead Generation, Best Brand/Product Launch, Experimental and Innovative Campaign, Cross-Media Integration, Branded Content, Blogging & PR Campaigns, Mobile App, Rich Media Display, Best Social Media Apps, Best Digital MIXX Award of the Year.

IAB MIXX Awards Romania is taking place under licence and standards established by IAB US. Similar competitions take place in more countries, among which Belgium, Turkey, Poland, Italy or Spain.