TeCOMM to help e-businesses convert by using big data

Cristina Blanaru Business, e-Commerce

TeCOMM Cluj aims to help e-businesses to convince their non-buying customers, exploring together with them Empowering Customer Using Big-Data theme.

The mentioned theme of discussion is focused on 3 main areas:

  • conversion of those who don’t convert – instead of focusing on the 3% that convert at the moment, the discussions aim to show how to convert the rest.
  • information, not numbers – analysis of the info behind the data and not the data itself, which can lead to making realist decisions
  • innovative optimization – to make sure of success, one needs more than just optimization

Karandeep is an UK professional with over 10 years of experience in Digital Marketing and a doctor degree in statistics. He helped generating profits of millions of Euro for international brands like Mercedes-Benz UK and Telegraph Media Group.

He is specialized in digital analytics and data driven conversion optimisation (acquisition) strategies and has an extensive expertize in presenting analysis strategies for digital data during workshops, meetings and summits at international level.

In his presentation at TeCOMM, Karandeep Singh comes with new theories on conversion optimization using Google Analytics.

During the 2 days of event, over 40 speakers from e-commerce agencies and online stores in Romania and Europe will present the newest solutions for eCommerce.

Among the speakers who already confirmed their presence to the event are: Kath Pay (UK) – Managing Director Clould.IQ, Chloe Thomas (UK), –Founder eCommerce MasterPlan, Dragos Smeu – Performance Manager Kubis, Mihaela Muresan – Marketing Manager IKEA, Gian Sharp – CEO UrgentCargus, Dan Ostahie – CEO Altex, Claudiu Farcas – Manager ProfitShare and Remus Visan – CEO Paravion.

The newest info on eCommerce will be concentrated in 2 days of discussion panels, keynote speeches and workshops dedicated to online stores owners and providers in the sector, web development agencies, IT companies and marketing specialists interested in increasing the online visibility with measurable results.

The full list of speakers at TeCOMM Cluj is available here

TeComm is a complex event dedicated 100% to eCommerce industry. This conference offers two days of presentations, workshops and debate sessions and it brings together online retailers, specialists in ecommerce and those who want to develop a business based on eCommerce.

The event aims to find practical solutions for problems we face every day: sites, SEO, conversions and lower costs, online and offline promotions, branding and rebranding, social media marketing strategies.