Romanian SeniorHyper becomes Lowe Profero Bucharest

Cristina Blanaru Business, Digital & Media

Romanian digital agency SeniorHyper rebrands, starting January 1st 2016, as Lowe Profero Bucharest, after affiliating to the international network with 17 years of expertise in digital integrated service and presence in Europe, US and Asia-Pacific. With this rebranding, the digital agency part of Lowe Romania group becomes the 13th office in Lowe Profero network.

veronica savanciuc

Digital communication represents a strategic priority for our group, so that, in order to develop our business’ expertise in this direction, we decided to align to a strong international network. Right after we met Lowe Profero team, we felt we are resonating with the vision, capabilities and references of this brand, which we want to valorify also on the Romanian market. Also, Lowe Profero incorporates a DNA and a business approach close to our group’s values

Veronica Savanciuc,

President & CEO Lowe Romania.

Lowe Profero has offices in New York, San Francisco, London, Singapore, Sydney, Hong Kong and Tokyo, a team of over 600 specialists and delivers creative, tech and media performance solutions for all communication platforms, with its own instruments specifically created and adapted to the newest trends within the industry.

Meeting Bucharest team, we understood that this is a growing market, with competencies who can help deliver even better solutions to our global clients. Lowe Romania group and SeniorHyper have a fantastic leadership team. We are proud to launch Lowe Profero here and that such a dynamic and talented team takes over our name and becomes our partner. With our proven talents and performances, with innovative instruments and international know-how, we believe we will achieve important successes for our local and global clients, following this launch. We are prepared to apply here also our business philosophy – Lowe Profero Way: Find, Inspire, Connect – which combines media, communication strategy and creativity, a holistic approach that delivers results to our clients

Dale Gall,

CEO EMEA Lowe Profero

SeniorHyper is one of the top Romanian digital agencies, has a team of 42 specialists and 8 years of experience on the market. Combining creativity and tech innovation, SeniorHyper developed integrated communication campaigns that generated business results for renown clients like Orange Romania, ING Bank Romania, Wrigley Romania & Bulgaria, Caroli Foods, Nordic, Roche Diagnostics Romania, AFI Europe, Scandia, Antipa.

Lowe Profero developed long term partnerships with clients like Apple, Unilever, Western Union, Mercedes-Benz, Seat, Lufthansa, Marks&Spencer, Barclays, J&J, FedEx, BBC and others. Lowe Profero scooped many awards over the time, including Golden Lion in Cyber for “Mini Cooper, Follow the white rabbit”.