Romania at Cannes Lions 2016: 2 bronzes, 1 silver + 7 new shortlists

Newsroom Creativity

At last night’s gala, Romania won 2 bronzes and 1 silver in the Promo & Activation category. The silver goes to Publicis for the ACR Street View Test, while both bronzes go to McCann Bucharest for Bittersweet Pies (Paul Restaurants) and Go Mono (Radio 21).

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Today’s shortlists, in the Creative Data and Media categories, come from the already coveted McCann with 5 and Publicis with 2.

Publicis gets both nominations in Media, with the Shop like a Jedi campaign for Carrefour.

McCann gets 2 more nominations for Bittersweet pies, one in Creative Data and one in Media. Another 2 nominations in Media were awarded to Pay with Blood and 1 to Brave Cut.

This brings the total number of shortlists so far to 23, out of which 2 were awarded bronze and 1 silver, while there’s also high hopes for tonight’s gala.

Shortlists:

CREATIVE DATA

  • Bittersweet Pies, McCann Bucharest for Paul Restaurants

MEDIA

  • 2x Shop like a Jedi, Publicis Romania for Carrefour
  • 2x Pay with Blood, McCann Bucharest for UNTOLD Festival
  • Bittersweet Pies, McCann Bucharest for Paul Restaurants
  • Brave Cut, McCann Bucharest for Fundatia Renasterea