TeCOMM Cluj: Top e-comm players to share their stories

Cristina Blanaru Business, e-Commerce

 

Cluj-Napoca will host the 9th edition of TeCOMM eCommerce Conference&Expo, on October 25th – 26th, at Grand Hotel Italia. The event dedicated to the e-commerce industry is targeting over 300 owners of online stores, together with providers offering products, services and ecomm solutions.

The event’s central theme this year is Sell them your story, a theme to allow the top online players, representatives of Romanian companies in western Romania and renown speakers from all over the country to analyze what is behind a success story – from website’s structure to shopping basket, used tools, adopted strategies, campaigns and invested budget, until transforming the UX in CX and later loyalization of the customer.

UK is known as one of reference countries when it comes of eCommerce, together with Germany and France. The European online market is dominated by UK, topping the rankings with increases of 16.2% last year and 14.9 % this year until now, according to Retailresearch. Among the over 30 TeCOMM speakers is also Jonathan Chippindale, executive manager Holition who will share info on storytelling in the digital era.

Mitchell Allan Goldman (Head of Product&Partnerships Storegecko) and Hando Sinisalu (CEO&Founder Best Marketing International) also confirmed their presence to the event.

With over 8,000 online stores in Romania, as estimates from Frisbo platform show, the numbers keep growing. At TeComm, the online stores’ owners can get help in developing their business by assimilating the knowledge shared during over 25 presentations, workshops and debates and by attending meetings with services’ providers. The entries for the autumn edition of the event are open on TeComm’s website .

During its five years of existance, TeCOMM brought together over 1,400 participants, 250 presentations, workshops and debates and over 180 national and international speakers. The event is organized by Libero Events, an agency of evens and PR, B2B and B2C which also organizes: The Woman, HR Summit, TeCOMM, MarkDay, Architecture, Software Architecture Day, Digital Travel Forum, Fiscalitate 24.7, Cluj Sales Conference, Signal Connect and Touristica fair.