Tennis star Simona Halep becomes ambassador for Mercedes-Benz Romania

Business, Creativity, Marketing, People

Mercedes-Benz Romania announced recently closing a long-term partnership with Romanian tennis star Simona Halep. This agreement is yet another move that underlines the assumed involvement of Mercedes-Benz in promoting performance and excellence and also marks the start of a local campaign to celebrate 50 years of AMG.

 

Halep is the newest ambassador for the brand in Romania, joining a series of local personalities associated with brand’s values, namely TV host Andreea Esca, gymnast Camelia Potec, TV host Andi Moisescu and TV host Catalin Stefanescu.

We are happy to welcome Simona Halep in Mercedes-Benz România’s family, as we celebrate the anniversary of half century under the umbrella ‘driving performance’ and of AMG excellence (…) Both Mercedes-Benz Romania and Simona Halep have a common purpose – The Best, and we are happy because of that to announce the new partnership

Philipp Hagenburger,

Managing Director Passenger Cars and CEO Mercedes-Benz România. “Atât

As brand’s ambassador, Halep will drive a Mercedes-AMG GLE 43 4Matic during the first half of 2017 and has at her disposal a series of AMG models afterwards.