NYF’s AME Awards is open for entries. New Categories in 2019: Cannabis & CBD, Purpose Driven Brands and Experiential Marketing

Cristina Blanaru Creativity, Festivals & Awards

New York Festivals 2020 AME Awards®  for the World’s Best Advertising and Marketing Effectiveness is open for entries for creative and effective work that works.

The AME Awards honors innovative and effective campaigns that demonstrate a groundbreaking solution to a challenging marketing problem solved via strategic planning, creative execution and producing measurable results for brave clients.

For 2020 AME charges out of the gate armed with a contemporary new website, a streamlined entry platform, category updates and new members to our distinguished Advisory Council.  

New for 2020, Cannabis & CBD (Products & Services) showcases the exceptional work created by brands and agencies working on this new array of products (…) 2019’s Gold AME-winning and wildly effective entry “Cannabis Curation Committee” (AHLOT) was the source of inspiration behind this exciting new category.

Gayle Mandel,

Executive Director, New York Festivals AME Awards

Creativity for Positive Impact Categories honor campaigns in all media whose goal is to encourage social good and beneficial behavior to facilitate change. The addition of Purpose Driven Brands to the mix celebrates socially responsible brands whose mission includes dedicating partial profits or products to give back. Rounding out the powerhouse roster, Experiential Marketing (Best Use of Medium) honors breakthrough work that drives brand engagement via an immersive experience bonding the consumer with the brand.

AME’s Advisory Council lends their creative insights, industry expertise and global perspective to the AME Awards team.  For 2020 AME welcomes 4 industry leaders whose guidance infuses AME with added agility.

  • Nicky Bullard – Chairwoman & Chief Creative Officer, MRM McCann, United Kingdom  
  • Fede Garcia – Global Executive Creative Director, HUGE, USA
  • Catherine Patterson – Executive Director, Branded Entertainment and Experiences, VMLY&R, USA
  • Ruchi Sharma – Chief Creative & Culture Officer, Brands For Humans Asia, Thailand

I’m thrilled that these respected industry leaders have signed on to AME’s Advisory Council (…) Their observations allow AME to provide a worldwide platform respective to industry innovations that encourages and honors effectiveness in the world of advertising and brand building.

Gayle Mandel

AME’s award-winning Grand Jury is recruited from 5 global regions region (Asia Pacific, Europe, Middle East & Africa, North America and Latin America). These innovative marketers, strategy directors, media planners, creative directors, and social media experts thoughtfully review all entries with global knowledge and perspective from the industry with attention to cultural and economic relevance. Jury selection has now begun for the 2020 Grand Jury.

The results of the 2019 Grand Jury sessions are parsed in the annual AME Report, an industry report that honors and provides rankings for agencies and brands.

The deadline to enter the 2020 AME Awards competition is December 15, 2019. Competition details and additional information can be found on the AME website.

Founded in 1994, the AME Awards honors international work that demonstrates ground-breaking solutions to challenging marketing problems. To earn a coveted AME® Award, an entry must exhibit specific marketing goals and objectives accomplished through creative execution and strategic planning. Entries are judged by an international panel of top interactive and multidisciplinary marketers, media planners, strategy directors, social media experts, and creative directors.