GMP & U to handle PR for Romanian delivery platform Tazz
Romanian communication agency GMP & U won a pitch and completed its brands and lifestyle portfolio by adding a new client, Tazz. The new cooperation starts in a context when the fast delivery platforms sector in Romania saw an accelerated development starting from the COVID pandemic period.
GMP&U has as mission to position Tazz as an expert in its field, which brings valuable info at market’s level, and to build solid relations with all its target publics. The agency differentiated through creativity, innovative approach for the strategic objectives and a team of experts specialized in brand & corporate communication, influencer marketing and crisis
Ioana Manoiu, General Manager GMP&U:
Tazz is an account that matches us perfectly, in the context of last year’s rebranding. GMP & U is an idea company, focusing on co-creation together with the client and, in general, on people and original campaigns we can make together. Tazz is a company opened towards innovation in communication, who is not afraid to do things outside the box, as any creative team would with for. Together we will add magic in the projects and we will handle together the challenges that our client’s dynamic industry presents
Cristina Sauciuc, Head of Brand & Communications, Tazz.
We are part of a very dynamic industry, which represents both a challenge and an opportunity. We always wished to communicate in a transparent and responsible manner, to develop instruments to help us understand better our clients and to help our partners and collaborators to grow. In the same time, we like to innovate, to find continuously new and surprising ways to reach to the public. And I believe it is here where Tazz’ and GMP&U’ visions happily met. We hope this chemistry to continue and to come to life as impactful projects, without forgetting to feel good and be creative in the same time
The team from GMP & U working on Tazz account includes 4 divisions – brand communication, social media, creative and PR & Crisis.
GMP & U, part of GMP Group, is one of the most important Romanian communication agencies. Over the time, the agency received local and international awards, in competition like Sabre Awards, European Excellence Awards or Romanian PR Award.