Leo Burnett Group Romania launches its 1st initiative of digital content
Leo Burnett Group Romania launched its 1st own website with articles related to digital communication, in order to promote, explain and give examples of interactive news in an interesting and relevant way for Romanian business and marketing community.
The site is a Digital Report and is a collective effort of 17 editors from all the companies and departments of Leo Burnett Group.
According to Stefan Iordache, COO Leo Burnett Group Romania, Digital Report is the solution found to structure the big amounts of daily information regarding digital communication, web apps, mobile marketing, social media, new technologies and to select only the relevant information for the industry.
At its launch, Digital Report aims to be the main information source for all the digital communication and technology domains, from news to interviews and updates. Also, it will include the latest news on Leo Burnett Group’s campaigns and events run internally or internationally that are truly relevant for the digital sector.
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