Intel to work in Romania with Sunshine Digital
Intel selected Sunshine Digital to handle its social media, web development and digital content in Romania, with the agency taking over the job on July 1st.
For Intel Romania, Sunshine Digital will build creative concepts, will come up with the social media communication strategy and will also implement it by administrating the accounts on different channels, developing dedicated websites and apps for campaigns and individual projects.
For now, Intel Romania communicates with its online fans on blogs (1,2), Facebook, YouTube and Instagram.
Until now, Sunshine Digital created and managed for Intel Romania the INside INstyle app for Facebook, through which the users were invited to vote for the best fashion, style and beauty blog in Romania. The app is active until July 3rd.
As we are consolidating our presence in social media, we wish to increase the engagement rate with the friends of Intel Romania brand. We want to have with them authentic and relevant conversations, approaching interesting subjects on tech and not only. We want to know their opinion, to know what they like, what motivate them, what they are following in social media, so we can answer the way they are expecting. The collaboration with Sunshine Digital will help us achieve these objectives
Manuela Ciugudean Toma,
PR Manager Intel, Central and Eastern Europe.
We are happy to work with professionals that represent brands appreciated by everyone, like Intel, which ranks 9th in Interbrands Top. This collaboration will generate complex projects, that will bring Intel closer to its clients and the first of those projects will be launched in the following period
Gabriel Nedelea,
Managing Partner Sunshine Digital.
Sunshine Digital Communication is a Romanian independent digital full service agency, with a portfolio that includes clients like Raiffeisen Bank, Garnier, Maybelline NY, Vichy, La Roche-Posay, Kerastase, L’Oreal Professionnel, Siemens, Volvo Cars Romania, Michelin and Leaders Foundation.