Creative shop Ralph and talent agency Tulsea partner for audience building for brands

Global creative agency Ralph and Tulsea, a strategic talent and content management company based in Mumbai, announced a partnership that will bring together expertise across talent, brands and content in a creative-led approach that puts audiences first.

Expanding on Ralph’s mission to make content people love and share, the new partnership with Tulsea and their deep roster of talent brings this offering to life in more effective, global, and creative ways.  By matching the right talent and curious creatives, they will help adventurous clients to grow and develop authentic relationships with passionate communities.

Combined services will include strategic advisory across brand, audience outreach, social media and content, along with content production and ideation, and distribution strategies.  

Chris Hassell, CEO, founder of Ralph (headquartered in London with offices in New York, Los Angeles and Tokyo):  

“For the past 20 years, we have always been driven to evolve ourselves creatively and take on new challenges,”

“I can’t wait to work with Tulsea and offer a new level of original content creation, taking brands and their relationship with audiences to new heights”. 

Ralph clients include Netflix, Amazon Prime, Spotify, SkyTV, Lionsgate, Disney+, Hulu, AppleTV+, and others.

Datta Dave, CEO, co-founder, Tulsea. 

“Ralph’s team and work embody a spirit and culture of light-heartedness and top-notch creativity,”

“We represent the largest roster of high-quality writers and directors across India, and look forward to enabling our talent in more exciting ways to help brands through this partnership.”

This partnership follows the launch of Ralph magazine across key global markets. Celebrating ‘Pop Culture For The Fun Of It’ the magazine covers all things that make life worth living, including music, film, TV, food & drink, comedy, comics, and lots more.   

Ralph and Tulsea will host a combined magazine launch and partnership party on October 11, 2024 at Khar Social in Mumbai.    

Tulsea is the largest talent management agency for writers and directors in India. Founded over a decade ago as India’s first such firm, Tulsea helps elevate the Indian content ecosystem and has connected the global Indian diaspora by supporting pathbreaking projects. Tulsea’s roster includes actors, cinematographers, composers, editors, producers, costume designers, video game developers, chefs, hair & makeup artists, and others. Tulsea Brand Advisory helps clients develop effective holistic brand strategies, and its US-based Tulsea Sports Marketing joint venture works with professional sports leagues and teams on expanding their outreach to the South Asian community. 

Ralph is an award-winning creative agency with offices in Los Angeles, New York, London and Tokyo that are filled with passionate people, working hard to move the creative needle and impact pop culture. Working with some of the biggest brands in the world including Apple TV+, Sony, Meta, RayBan, FX, Spotify, HBO, Lionsgate, Netflix, Freeform, Prime Video, Starz, Disney+, Amazon Music, Sky UK and more. The agency also recently launched the eponymous quarterly consumer magazine, Ralph – Pop Culture For The Fun Of It, a joyous, informative and entertaining look at all things that make life worth living.