Fast Forward Communications won Logitech’s PR account in Bulgaria
Logitech is the 1st client that Fast Forward will manage the PR account in Bulgaria, account active starting September 15th and that was won following a pitch organized in 2011’s summer
Choosing Fast Forward Communications as a communication partner for Logitech in Bulgaria represents a well deserved result for agency’s team and, in the same time, a real challenge in two ways: on one hand, the mix Romanian-Bulgarian model we propose must meet Logitech’s expectations, as the client gave us all its trust. On the other hand, the 1st step made towards us in the direction of a regional expansion must be one with perspectives
Anamaria Putinica
Strategic Director Fast Forward Communications.
The pitch involved many steps, from the preselection one, to the final presentations in front of Logitech’s representatives, that tool place in Sofia and that was followed by conference calls with the finalist teams. At the end of the selection process, Logitech choose Fast Forward Communications out of 7 agencies to manage its brand and product communication.
We worked with an enormous pleasure for this pitch, from team’s selection to the effective proposal (…) In the many visits we made at Sofia, I met with journalists and important bloggers and I made a very good opinion on the communication means existent on Bulgarian market
Tudor Daescu
PR Director Fast Forward Communications
Fast Forward Communications team involved in the pitch included Slavi Slavchev (PR Manager), Sonya Slavcheva (PR Executive), Anamaria Putinica (Strategic Director) and Tudor Daescu (PR Director).
Fast Forward Communications is an agency that offers mainly PR services, e-PR and BTL. The agency was founded in 2006 and has in its portfolio clients such asSamsung Electronics Romania, Logitech Romania, MMD Partners, Bloomers, ToyWatch Romania, Garmin (through Sheba Distribution), New Kopel Group, The Network, Ducati Romania (through Metrotehnica) and Residence Hotels.