Category: Ads
Åkestam Holst creates fictional Italian folklore to sell Swedish Cinnamon Buns.
In Sweden, Cinnamon Bun Day is a thing – as the country widely celebrates this beloved pastry on October 4th. To secure both buzz and sales, Sweden’s largest convenience store […]
The One Show and Cutwater kick off 2025 Call For Entries with creative-first campaign
In celebration of the global creative community, nonprofit organization The One Club for Creativity has teamed together with creative and media agency Cutwater to launch an integrated campaign for The […]
Accenture Song unveils what’s in it for recruits in latest British Army “You Belong Here” campaign
Accenture Song and Capita launched together the latest suite of recruitment films for the British Army that will integrate into the You Belong Here campaign, lifting the lid on the […]
Marriott International has launched its first bespoke EMEA campaign for Marriott Bonvoy
Marriott International has launched its first bespoke EMEA campaign to showcase Marriott Bonvoy’s 30+ hotel brand portfolio across 10,000 destinations. This includes the three portfolio brands selected, Marriott Hotels & […]
IKEA transforms windows into ads with new roller blinds campaign
At IKEA, creativity and functionality go hand in hand, a fact that is clearly demonstrated in their recent campaign. This time, IKEA has transformed simple roller blinds into a unique […]
AME Awards Announces 2024 Winners
New York, NY – September 19, 2024: New York Festivals AME Awards®, celebrating effectiveness world-wide since 1994, announced the winners of the 2024 competition. This year’s winners were selected by […]
Qatar Airways Creates World’s First Airline Commercial Where “You” Can Be the Star
Qatar Airways has unveiled a new global ‘AI Adventure’ film which utilizes state-of-the-art technology to reinforce its commitment to developing incomparable, immersive experiences for everyone. In an industry-first, the campaign […]
John Legend for Mont Blanc Legend by Fred & Farid New York
Montblanc announces the launch of its latest campaign, “John Legend for Mont Blanc Legend,” featuring the multi-talented musician, producer, and entrepreneur John Legend. Developed by the creative agency Fred & […]
Mitchum is “True to you”, breaking the norms of deodorant advertising
Mitchum breaks norms of deodorant advertising in their new campaign film titled ‘True to you’. Rather than displaying their product in overly polished high-key fashion, they embrace life’s most authentic […]
US petcare leader, Hartz, and Cutwater launched a heartfelt, social-forward campaign
Pet owners are reported to be more likely to reduce food, transportation, healthcare, housing, and even insurance before cutting down on pet-related expenses. Likewise, studies show furry friends can boost […]