Category: Marketing
Oxygen selected, for the 3rd time in a row, as PR & internal communication agency for PPC
Oxygen was appointed, following a complex selection process, the PR and internal communication agency of the Romanian companies of the PPC group, a regional leader in the field of energy […]
Offerista study: Romanians, smaller budget when shopping for holidays than in 2023
The holidays are an opportunity to meet with loved ones, but they’re also one of the busiest shopping seasons of the year. This year, however, they bring financial concerns as […]
The North Face and Fred & Farid Shanghai launch Summit Series campaign in China
The North Face has partnered with creative agency Fred & Farid Shanghai to launch a new Summit Series campaign in China—a striking reaffirmation of its elite performance line, designed to […]
Report by insights consultancy Think Stylist (UK) reveals nearly half of women have no cash for fun
Nearly half of UK women 25-45 (46%) spend their money on bills, leaving no money for fun, according to a new report, The F Word, The New Money Mindset of […]
Leaders in Logistics Summit, to take place on 12-13 March 2025 in Berlin
The global e-commerce logistics ecosystem is set to converge at Leaders in Logistics Summit, taking place on 12-13 March 2025 at the Estrel Hotel in Berlin. This year’s summit promises […]
Microsoft and Superdigital Promote Copilot+ PCs by Tapping Creators for the Next Great Windows Wallpaper
For decades, Microsoft has provided the best universal software tools for PC users. But for some fans, when it comes to their love for the Microsoft brand, it’s all about […]
The Wild by Jungle hires Jade Raad as Chief Growth Officer
Publisher-powered social and influencer agency, The Wild by Jungle has appointed Jade Raad as Chief Growth Officer. In the newly created role, Raad will be responsible for scaling the agency and driving commercial growth, with a focus on divising media, brand and digital content strategies. […]
IAA´s Romanian Chapter – new board and censors commision
IAA Romania´s General Assembly elected a new Board and a new Internal Censors Comission for the 2024-2026 term. The election of the Board and Censors Commission also marked the start […]
John Lewis launched “Give Knowingly” campaign
John Lewis launched the second campaign, ‘Give Knowingly’, celebrating the wisdom and wise choices of its customers, as they search for the perfect Christmas gift for their loved ones. It […]
Crafters: Communication tends to be more conversational and human
AdHugger continues the series about the Romanian PR industry with Alexandra Enachescu and Oana Odobescu, Co-Founders Crafters, and talked about the impact of the new technologies, AI, VR, what the future […]