Category: Consumption Habits
HumanGraphExperience by Starcom: Christmas & New Year’s Eve for RomaniansRomanian Customs & Traditions
Starcom launched a new infographic of the series HumanGraphExperience, this time analyzing Romanian customs and traditions for Christmas and New Year’s Eve and Romanians’ attitude toards keeping the holidays traditions. As […]
Romanian Top Kids Brands: Kids prefer Coca-Cola, parents want to feed them dairies
Romanian children prefer Coca-Cola, while their parents want to feed them Napolact (dairies), according to Top Kids Brands, a study made by Open-I Research at Itsy Bitsy Radio’s initiative. The study […]
Reveal Marketing Research: Romanian men to spend more money on presents for Holidays
According to a Reveal Marketing Research study on consumption habits around winter holidays, 60% of Romanians intend to spend at least the same amount of money they did last year in […]
Where do Europeans travel? Romanians & Italians go to London, Hungarians – to Bangkok and Bulgarians – to Copenhagen
Romanians and Italians seem to love Italian weather, as London is their preferred travel destination, while Hungarians are travelling mostly to Bangkok and Paris, French people are choosing Tunis and […]
Heidi, Santal and Zewa lead in a top of FMCG brands made by GfK Romania
Heidi (chocolate products) ranks 1st in a top of FMCG brands that gather most trust from Romanians, according to GfK National Brands & Private Labels Drivers. Second place goes to […]
1424.ro: Discounts, Black Friday and Romanian youth
Before Black Friday madness start, 1424.ro – largest online panel in Romania dedicated to digital generation, launched and managed by TreeWorks – made an online research to analyze young people’s […]
Research: Smartphones, most sought for gadgets for Romanian youth
Smartphones are the most sought for gadgets for Romanian millenials, with brand affinity not applying when it comes to tablets, according to YouBus research conclusions, that also show that young […]
Reveal Marketing Research: Romanians prefer to stay with the family in difficult economic circumstances
A study by Reveal Marketing Research shows that, in difficult economic circumstances, Romanians prefer to spend time with their families instead of profiting on opportunities that can generate revenues. A […]
Eurostat: Close to 60% of EU’s internet users are shopping online
Close to 60% of EU’s internet users are shopping online, as an Eurostat press release shows, indicating that clothes, travel and holiday accommodation are some of the most common online purchases. […]
Romanians and smartphones – mostly iPhones bought in Bucharest
Okazii.ro released a study that shows what are the most bought smartphones by Romanian consumers and the regions in Romania where people buy biggest quantities of “intelligent phones”. According to […]