Category: Guerilla
Post-Cannes notes: The mattress
Have you been a passerby on the Croisette near Palais de Festival in Cannes on Tuesday, the 23rd of June 2015, around 4:30 in the morning, you would have seen […]
Asian carrier Scoot to name a plane for Spirit’s highest form of flattery
Popular Asian airline Scoot’s cheeky ribbing of controversial US budget airline Spirit is reaching new heights with a plan to name its new Boeing 787 aircraft “Inspiring Spirit”. They say […]
On Valentine’s, BMF helped single people to not give a “flap”
BMF (Fine Manners Brigade), namely the bunch of guys working in Publicis Bucharest, decided to do something for single people on Valentine’s day so they won’t give a “flap” about […]
Grolsch inaugurates the 1st Anti-Mall in Romania
Grolsch inaugurates the 1st Anti-Mall in Romania, on December 6-8, in Romania’s capital, on Calea Lipscani, where previously Bucharest Store was located. For 3 days, all those that will come […]
A “So Good” session for Bucharest students, from GolinHarris and KFC
“So Good patrol is watching your door! Show us you are a KFC fan, download the visual, stick it on the student residence’s door and KFC might surprise you with […]
G2 Romania handles BTL communication for Wu Xing
Wu Xing appointed G2 Romania to handle its BTL communication on conventional and unconventional channels, with the 1st campaign targeting students to make them aware of the launch of a […]
Zanussi helps Romanian students to keep tidy their rooms
After coming back to the University, 1st thing students do is to clean and than unpack. Zanussi launched the constest “Clean room? It’s simple”, a contest during which it rewards […]
Lowe&Partners and VEKA teamed with Ionut Iftimoaie in a viral campaign for Veka windows
Lowe&Partners is responsible for “Champion of my Soul” song dedicated to Ionut Iftimoaie by a misterious woman. The video is a hit over the internet for over a week and […]
Deslingual offered free clothes to 100 people from Bucharest that came to its store half-naked
100 Bucharest people with no inhibitions waited in their underwear the opening of Desigual store in Baneasa Shopping City to receive for free a full dress change. “You come half naked […]
Lufthansa flash mob in Bucharest, signed by Greater Ad
Romanian agency Greater Ad organized an informative flash mob at Baneasa Shopping City, one day before Lufthansa air line launched a direct flight Bucharest-Berlin. 40 professional dancers performed a specially […]