Category: Social Media
BMW and Pinterest give UK consumers an immersive 360 viewing experience
UK consumers are looking on Pinterest for help planning more than ever and they want to focus on things they can control. The auto industry has merged into the fast […]
Picnic Launches Studio and Scoops Best New Supply Side Product or Service at The Wires Global
Picnic, the Social Display Ad Marketplace, is putting the power of its premium social-style advertising directly in the hands of publishers with the launch of its self-service Picnic Studio tool, […]
Corona launches “Free Range Humans” content series
On average, people spend 90% of their lives indoors, and in the nine months since lockdowns started around the world, this has felt more real than ever. For many, this […]
MSL The Practice to handle local communication for Nespresso in Romania
MSL The Practice was selected to be Nespresso’s communication agency in Romania, following a pitch in which were involved some of the top local PR agencies. Nespresso, division of […]
Publicis partners with TikTok in Romania
Publicis Romania signed a partnership with short-video content platform TikTok and will provide ATL creative and strategic services. The next step is to develop the first brand campaign in Romania. […]
FCB Inferno announces new Head of Influencer Marketing
FCB Inferno is pleased to announce that Zoe Crook has been appointed to spearhead the agency’s influencer marketing strategy. Zoe has worked at a combination of start-ups and global agencies and has a wealth of […]
Adults Can’t See Through Changing Behaviours in Hard-hitting Anti-Exploitation PSA from Affixxius
Multi-award winning video production agency Affixxius launches a new campaign for the Leicestershire Police and the Violence Reduction network that aims to raise awareness around child exploitation. This spot aims […]
Serviceplan Beijing’s ‘Truly Mystical’ Campaign for New Budweiser Fruit-Flavoured Beer Goes Viral in China
A Serviceplan Beijing campaign designed to launch Budweiser’s new product ME3 has gone viral in China, making a social buzz within the generation Z target audience. Serviceplan Beijing created digital […]
KITKAT’s famous slogan “Have a break, have a KITKAT” finally gets a well-deserved 10 days break to celebrate the brand’s 85th birthday in new campaign
KITKAT is launching a global campaign, inviting everyone to join in the celebration of the 85th anniversary of the brand. Created by Wunderman Thompson, it raises awareness of a social […]
Romania gets a Code of best practices in influencer marketing
In Romania, that has a mature influencer market, with over a decade of history, creative campaigns and dedicated events, IAB Romania and 2Performant continue their mission to contribute to local […]