Samsung and Leo Burnett went guerilla in Germany with Annoying Ads
Samsung and Leo Burnett Germany launched the guerrilla campaign “Annoying Ads” for the AI-based Object Eraser of the new Samsung Galaxy S24 Ultra. The campaign is primarily aimed at […]
Equal distribution in household chores hard to swallow? Everything tastes better with Vegeta
Vegeta is a universal food seasoning, an original blend of dried vegetables and spices which makes every meal taste better. Although it was the first universal spice in Central and […]
WOO’s Tom Goddard calls on OOH industry to speed up its initiatives on sustainability
World Out of Home Organization President Tom Goddard has called on the US Out of Home industry to speed up its progress towards becoming more sustainable. Speaking at the annual […]
MoneyGram appoints new brand, creative and media Agencies of Record
MoneyGram, leading global fintech company, is continuing its brand evolution by appointing 4 award-winning Agencies of record. Following an extensive agency review process, MoneyGram has selected Prophet (brand strategy), Cutwater […]
Techsylvania prepares for 2024 edition
Techsylvania, Romanian tech conference, is gearing up for 2024 edition. The lineup of speakers includes: These industry leaders will share their insights, experiences, and visions for the future, offering attendees […]
14Peaks closes inaugural $30M fund to power software startups in fintech and future of work space
Venture capital firm 14Peaks Capital has successfully closed its first fund at $30 million in capital commitments from an impressive consortium of limited partners (LPs), consisting of influential High Net […]
Reporters Without Borders Germany launches “The First Speech” campaign
At its 30th anniversary, Reporters Without Borders Germany (RSF) launches “The First Speech” – a campaign exposing the hopeful, beautiful words used by modern autocrats when becoming presidents, but who quickly […]
Brand audit and repositioning for the agency Mediascope, created by Cristiana Belodan
After nearly 20 years of operating on the Romanian and international advertising market, Mediascope launched in November 2023 a brand & business perception analysis process, carried out with Cristiana Belodan. […]
Foap strengthens its Board by appointing Michał Glapiński and Edyta Kotowicz as Managing Partners
Foap.com enters a new phase of international expansion with the appointment of Michał Glapiński – former Saatchi & Saatchi IS Managing Director, co-founder of Brand New Galaxy and former CEO […]
Marina Constanda becomes Head of Strategy at Golin Romania
Starting May, Marina Constanda becomes Head of Strategy at Golin Romania, one of the leading public relations agencies in the local market. In her new role, Marina will contribute to […]