Tag: advertising
Mitchum is “True to you”, breaking the norms of deodorant advertising
Mitchum breaks norms of deodorant advertising in their new campaign film titled ‘True to you’. Rather than displaying their product in overly polished high-key fashion, they embrace life’s most authentic […]
Ozone forged a new agreement with Dow Jones
Ozone – the premium digital advertising platform built for brands by publishers – announced a new agreement with Dow Jones that will allow Ozone’s platform to include the UK audiences […]
Creature London created the latest spring / summer Dunelm campaign
Dunelm, the UK’s homewares retailer, launches its next campaign across its’ ‘Home of Homes’ brand platform. Created by Creature London, with media support from Goodstuff, the campaign uses music from […]
Waoo and Uncle Grey launched a virtual hitman service
“Just one more game…”: if you are dating a gamer, you have probably heard the phrase 1000 times before. An English study even found that Fortnite was the reason couples […]
White Square announced the juries for 2023 edition
White Square, one of the largest international creativity festivals in Europe, which contests cover the entire spectrum of the communications, marketing, branding and creative industries, announced the jury for 2023 […]
Ogury names Geoffroy Martin as Chief Executive Officer
Ogury, the global leader in personified advertising, today announced the promotion of former COO Geoffroy Martin to the position of Chief Executive Officer. Former Ogury CEO Thomas Pasquet, who co-founded […]
HiRoad Auto Insurance launched a new brand campaign, signed by Fred & Farid Los Angeles
HiRoad, the behavior-based auto insurance company that rewards drivers for their good choices behind the wheel, is announcing the launch of its brand campaign, “shopping cart.” Created with the help […]
Heinz celebrates “Ridiculously Late. Ridiculously Good” win for England
Heinz, the iconic brand and tomato experts established in 1869, made consumers wait more than 150 years for a tomato pasta sauce. It has also been more than 150 years since the beautiful sport […]
NYF Advertising Awards Announces Industry Awards; Serviceplan Germany is Agency of the Year of the Year, VMLY&R is Global Network of the Year, WPP Earns Holding Company of the Year
The New York Festivals Advertising Awards announced the 2022 Special Industry Award recipients. Each year, New York Festivals honors those companies whose multi-awarded campaigns have demonstrated innovation and creativity with […]
eyeo welcomes new Acceptable Ads Committee president, Terry Taouss
eyeo welcomes the news that the Acceptable Ads Committee (AAC) has selected Terry Taouss as its new president. With a growing number of global ad-filtering users and participating partners, he […]