Tag: advertising
Škoda and Rosapark unveil brand’s latest Epic Option
This past year, ŠKODA celebrated its 125th year and, recently, launched the fourth generation of its bestselling ŠKODA OCTAVIA, the car manufacturer’s entry into the e-mobililty market, culminating in the […]
InMobi and Anzu Partner to Bring Programmatic In-Game Advertising to Brands Across the World
Anzu.io recently announced a new partnership with InMobi Exchange, the world’s largest independently owned mobile in-app advertising exchange. Gaming, with its audience of over 3.1 billion gamers and revenues approaching […]
aMVG and Anzu Announce Partnership to Bring Blended In-Game Advertising to the Addressable Media
Turkish Addressable Media AdTech leader aMVG and in-game advertising platform Anzu.io have announced a partnership to bring in-game ads to the addressable media landscape. aMVG will serve as a representative […]
Stefan Chiritescu, appointed Head of Strategy @McCann Bucharest
Starting January 2021, Stefan Chiritescu takes over the position of Head of Strategy at McCann Bucharest. With 20 years of experience in advertising, he is one of the most known […]
Cristiana Belodan, Oxygen’s new Strategy & Transformation Director
Cristiana Belodan joins Romanian Oxygen as Strategy & Transformation Director. Her responsibilities include integrating all resources under the company’s new positioning as a full-service agency, developing and strengthening Oxygen’s services, […]
McCann Romania won eMag in October and signs company’s Christmas campaign
McCann Worldgroup Romania made its first integrated campaign for eMAG, client that got into its portfolio in October 2020. The campaign is the Christmas one, developed around “A job for […]
Impact Closes 2020 with Growth in Partnership Automation
Impact, the global leader in partnership automation, today announced key benchmarks in the company’s growth, including the addition of 500 new clients in the first three quarters of 2020, establishing […]
Unleash Your Party Animal: Serviceplan Shanghai Budweiser Party Animal Packs Bring the Party Home
Serviceplan Shanghai aBudweiser party animal packs bring the party home. Two funny films – ‘Disco Wolf’ and ‘Smiley Cat’ – illustrate a unique and witty Budweiser social media campaign conceived […]
Stendahls goes in the search of truth in new campaign for Activision’s latest release – Call of Duty: Black Ops Cold War.
Gamers worldwide have been counting down the days to the release of the new Call of Duty: Black Ops Cold War. In Sweden, Activision decided to launch a local campaign […]
Paradais DDB signs a new Christmas ad for De Prati
Thinking of how different this Christmas could be, Paradais DDB developed a campaign for De Prati that invites people to show their affection through the affective value of a gift. […]