Tag: awareness
McCann Bucharest and Radio 21 launched Go Mono campaign
To raise Romanians’ awareness to what happens around them while they are on the street, Radio 21 and McCann Bucharest launched Go Mono, a project during which Radio 21 will broadcast Mono, […]
M&C Saatchi and CAFOD show the impact of war on families in a hard hitting campaign
M&C Saatchi created a hard-hitting awareness campaign for the Catholic Aid Agency for England and Wales (CAFOD), emphasizing the tragic loss that families have endured throughout the Syrian conflict. Running […]
Carte Noire and BETC launched #AuNomDesSeins
Carte Noire and BETC launched a social campaign to raise breast cancer awareness for the Breast Cancer Awareness Month. The social campaign takes place under the hashtag #AuNomDesSeins (“In thename of […]
“Stand Stronger” – The White House and Republica for citizenship awareness
The White House and Miami-based agency República recently unveiled “Stand Stronger”, a citizenship awareness campaign aimed to encourage the 8.8M eligible permanent residents to become new Americans by pursuing the naturalization process. República, one […]
pastel and CPE organized the Workplace Diversity Caravan in Romania
pastel, the integrated communications agency, organised, between May and July 2015, a caravan which aimed to raise awareness about discrimination in the workplace. The caravan was part of “We too […]
M&C Saatchi, Idris Elba and TouchCast Tackle Ebola with ‘Africa United’ Integrated Campaign
M&C Saatchi London teamed up with Idris Elba and interactive video agency TouchCast, in partnership with Kyne, freuds, Green Door Pictures and RadicalMedia, have unveiled an integrated campaign for the […]
White House and creative agency Mekanism unveiled “It’s On Us” – a sexual assault awareness campaign
The White House and creative agency Mekanism unveiled “It’s On Us” – a sexual assault awareness campaign with a special focus on engaging men in the fight against the problem. Working […]
“Donate red for Romania”, social mobilization campaign signed by Geometry Global and Observator
Geometry Global and Observator, the main Antena 1 news program, started en “experiment” through which they invite Romanians to visit the closest blood donation center. “Donate red for Romania” is a social […]
IAB UK – 1st in Europe roll out a campaign to educate consumers on online behavioral advertising
IAB UK launched an ad campaign to give consumers greater control over targeted online ads, with the initiative aiming to drive consumer awareness, provide info and enable consumer choice. UK […]
An information campaign, launched in Romania on World Lupus Day
Although Doctor House would say “It’s never lupus”, a campaign was launched in Romania with the purpose to show the general public some insights of this disease. For the campaign, […]