Tag: banners
Gemius report: The most popular online ad formats in CEE
Standard banners remain the most popular online ad formats in the campaigns running in CEE. The gemiusAdMonitor report shows that the biggest click rate is registered by rich media banners and […]
gemiusAdMonitor: In Romanian online campaigns, more clicks come from women than men
In Romania, women are generating a bigger click rate than men, young people are more active online compared to the other age segments and users with medium education interact the […]
@Bannersnack – the easy way for banner maker and display advertising
Bannersnack is an online app dedicated to created banners, launched in 2008 and that, over time, reached to over 2M users and over 2,000 banners created every day. Currently, Bannersnack runs a […]
BBDO Belgium and Mercedes-Benz prove that the E-Class Estate is the most spacious in its class
Besides style, comfort and safety, the Mercedes E-Class Estate also has a lot of space in store. With a total volume of 1950 liters, it’s the most spacious car in […]
Russia, Romania and Czech Republic – highest numbers of clicked ads
Russia, Romania and Czech Republic have the highest number of clicked ads, according to an analysis of the advertising campaigns conducted by RTB House. According to the same analysis, large […]
Study: SMS-es, TVCs and unsolicited e-mails – most intrusive communication channels for Romanian consumers
Romanian consumers consider that SMS-es, TVCs and unsolicited e-mails are top 3 most intrusive communication channels, while marketers aren’t bothered by TV commercials, but include in the top 3 the […]
Gemius: Standard banners remain most popular online ad formats in CEE
Standard banners remain the most popular online ad formats in Central and Eastern Europe; the highest click rates are scored by pre-roll banners, top players and interstitial ones, according to […]
BRAT launched an application to automatically detect online advertising
BRAT launched, on April 8th, a spider to detect automatically all display advertising messages posted on websites. After a period of developing and testing that lasted several months, BRAT launched […]
Lowe&Partners and VEKA teamed with Ionut Iftimoaie in a viral campaign for Veka windows
Lowe&Partners is responsible for “Champion of my Soul” song dedicated to Ionut Iftimoaie by a misterious woman. The video is a hit over the internet for over a week and […]
A F64, Nikon and Hippos campaign awarded the passion for photography
Hippos, together with F64 and Nikon, ran, between April 2nd – May 15th, the “Win from passion” campaign, that promoted Nikon photo cams available via F64, with a special mix […]