Tag: beer
Legendary Romanian actor – the face of Caraiman, a Bergenbier beer
Caraiman, the new brand in the Bergenbier S.A. portfolio, part of the Molson Coors Beverage Company group, announces an image partnership with the legendary Romanian actor Florin Piersic. In his […]
Fuse toasts Japanese Asahi Super Dry win for Rugby World Cup 2023
Sport and Entertainment agency Fuse has won the global Japanese beer brand Asahi Super Dry’s Rugby World Cup 2023 partnership activation following a competitive pitch. Fuse will work closely with […]
Dragos Constantinescu, appointed the new President for The Brewers of Romania
The members of the Brewers of Romania Association have appointed as President Dragos Constantinescu, President of URSUS Breweries. From January 1, 2021, he took over the new responsibilities within the […]
Carlsberg launches its new Danish Pilsner by sharing some of the Mean Tweets written about its old beer
Carlsberg has marked the launch of its new Carlsberg Danish Pilsner in UK by sharing some of the meanest things people have tweeted about its old beer in a bold, […]
Romania: Publicis won the Timisoreana pitch
Publicis Romania announced it was selected to handle the Timisoreana account at the end of a pitch that lasted more then half a year. Timisoreana, Romanian beer with 300 years […]
Leo Burnett Bucharest is the new brand agency for Ursus brands
Starting October, Leo Burnett Bucharest is the new agency for Ursus premium brands: Premium, Retro, Cooler and Cooler Non Alcoholic. The agency won the account following a pitch in which […]
Beer from bread, created in Canada to raise awareness and funds for the food rescue organization
Toronto-based creative agency Bob’s Your Uncle has partnered with Second Harvest, the largest food rescue charitable organization in Canada, to create a limited-edition beer made from bread. The resulting beer, […]
Pilsner Urquell teaches consumers how to perfectly pour a pint of beer
Pilsner Urquell, together with the recruitment project of the first tapster in Romania, launched an innovation in the consumers’ education field regarding the right serving of the beer. For two weeks, […]
Åkestam Holst introduces beer with tweets for FIFA Football World Cup
The FIFA Football World Cup brings people all around the world together in front of the TV screens. But it’s also the single most tweeted event in the world, meaning […]
Serviceplan creates Le BECK’S: a luxury design twist on the beer can from Germany’s legendary beer brand
For over 145 years Beck’s has brewed a Premium Pils with carefully selected ingredients and quality that constantly challenges competitors in taste, design, and appearance. Since 1873, Beck’s has established […]