Tag: behavioral ads
IAB UK – 1st in Europe roll out a campaign to educate consumers on online behavioral advertising
IAB UK launched an ad campaign to give consumers greater control over targeted online ads, with the initiative aiming to drive consumer awareness, provide info and enable consumer choice. UK […]
UPDATED: “The cookie challenge” – good practices and regulations on behavioral advertising
“The cooking challenge” seminary, scheduled for January 26th, was postponed and a new date will be announced in the following period. The postponing was made because the foreign speakers that […]
Internet industry offers consumers a better and more transparent control of behavioral advertising
Online advertising organizations and self-regulating organisms meet up last week to finalize the launch of EDAA (European Digital Advertising Alliance), that will manage an innovative and revolutionary sistem of self-regulation […]