Tag: brand positioning
Barilla – new brand positioning and global campaign by Publicis
Barilla repositions itself on a global level with a new Global Brand Campaign signed by Publicis Italy, which puts emotions back at the core of its communication and marks a […]
Jung von Matt and Thomas Cook Airlines UK make it “Aircrafted for you”
Jung von Matt and Thomas Cook Airlines worked together to bring to life a new brand positioning, “Aircrafted for you”, organizing the experience of a lifetime for two passengers flying […]
Vodafone Romania launches new brand positioning campaign
Vodafone Romania launches new brand positioning campaign as part of Vodafone Group’s repositioning, which represents a significant evolution of the brand strategy and visual identity worldwide and is built around […]