Tag: branding
UPDATE: Explore the Carphatian garden – Romania’s new touristic slogan
(adds the logo and info about controversies generated by the unveiling of the new Romanian touristic brand) According to Hotnews, Romanian bloggers discovered similarities between new logo and some soon-to-be […]
Mediaedge:cia turns into MEC
Mediaedge:cia has announced that the company has changed its name to MEC.
Euro 1M advertising budget for Romanian dairy company Covalact
Romanian dairy company Covalact will invest, in 2010, a budget of Euro 1M in an communication campaign after a rebranding launched at the end of 2009. The campaign includes market […]
Romanian Tourism minister: Romania’s touristic brand will be launched on July 29th, in Shanghai
Elena Udrea, Romanian Tourism and Development minister, said, on Friday, that Romanian touristic brand will be launched on July 29th, at the World Exhibition in Shanghai, during Romania’s Day. According […]
The Alternative School students are performing at Cannes Lions 2010
The new generation of The Alternative School, selected after trainings and internal competition, is representing Romania at Cannes Lions 2010. This is the 5th generation and includes the best students […]
Vuvuzela – annoying for the world, yet a branding instrument for South Africa?
With or without intention, South Africans put their own mark on 2010 World Cup. It doesn’t matter this year’s competition branding had a lot of effort behind, including in what […]
Vodafone rethinks global brand identity
Vodafone has called a review of its global brand identity as competition among mobile operators intensifies, according to Brand Republic. The company has appointed The Partners to carry out the […]
Romania – Land of choice
Campaign’s ads were created by ADDV
The colours in the flag…a campaign
The colours on the Romanian flag are in center of a campaign. I found the info on Bobby’s blog and the initiative seems interesting to me, although I didn’t manage […]
12,221- the number of visitors in Virtual Bucharest during day 1
12.221 avatars explored Virtual Bucharest on Saturday, the day it launch. I hope there will be more and more to visit it in Second Life and to see what and […]