Tag: brands
Multisensory Experiences, a new infographic from Starcom Romania
Starcom MediaVest Group Romania launched its 18th infograhic from HumanGraph Experience. Entitled Multisensory Experiences, the infographic as made together with MVcom and reunites the conclusions of a study meant to identify the […]
GfK study: Half of Romanian capital’s inhabitans shop from malls
GfK Romania made a consumption habits study investigating where Romanians are shopping for their clothes. Bucharest is the city with most malls and this kind of commercial center is preferred […]
Research: Romanians – dependent on smartphones, remember the brands promoted on mobile
Around 72% Romanian smartphone users remember the brands they’ve seen promoted in the mobile environment, according to a recent study made by the Romanian research specialist iSense.Solutions. According to “Connecting With […]
Sustainable Brands event reaches for the first time to Buenos Aires, on September 4-5
Sustainable Brands Buenos Aires is part of a global network of conferences, which includes San Diego, London, Rio de Janeiro and Istanbul. The Argentinian edition is organized by URBAN Communication Group, […]
New communication channel to target over 12M fans of Romanian artists
ThinkDigital launched, in collaboration with Hit Yourself Consulting, the platform Celebrity Audiences through which, for the start, 35 bands and Romanian artists can be involved in digital communication campaigns. The artists […]
Effie Romania launched Effectiveness Index Romania
Effie Romania launched, starting with 2014 edition, Effie Effectiveness Index Romania, a top that reunites info on winners and finalists as part of a local index. The scoring system used […]
Dacia, Ford and Renault – most visible auto brands in Romanian advertising
Dacia, Ford and Renault are the auto brands most visible in Romanian advertising during the first half of the current year, according to an analysis made by mediaTrust. Dacia is the leader […]
Champions of Romanian social media – a top by Romanian Biz magazine
Vodafone, Samsung and Avon occupy the podium of this year’s edition of Top Social Brands, a top made by Romanian Biz magazine which reflects the degree of involvement and visibility of the […]
MediaIQ analysis: Google, Apple and Samsung – among most visible tech brands in Romanian online in Q1
Google, Apple and Samsung are among the most visible tech brands in Romanian online mass-media in Q1, according to an analysis covering Q1 made by MediaIQ, Romanian media intelligence service. Together, […]
Romanian Starcom and iLeo on “Following Facebook Brands: Love or Interest?”
Starcom MediaVest and iLeo launched the 13th infographic from the series HumanGraphExperience, summarizing the result of “Following Facebook Brands: Love or Interest?” study. The infographic shows that almost half of contest afficionados that […]