Tag: Bucegi
MullenLowe Romania signs the new Bucegi campaign, “De-al Casei”
The newest communication campaign for Bucegi brand, “De-al Casei” is signed by MullenLowe Romania and was launched at the beginning of April with a TV commercial along with online and […]
Jeremy Hine: “The leaders’ own passion and enthusiasm for the business should cascade right down through the organization”
AdH: How important do you think that still are the trainings in today’s advertising world? (Do you still send people to festivals such as Cannes, Portoroz, etc, Do you offer […]
Lowe & Partners, selected by Romanian Scandia Food to communicate for Bucegi brand
Lowe&Partners won a pitch having as stake Bucegi’s communication account and which was organized by Scandia Food in the start of the year. The agency will provide for the brand integrated services […]
Romanian beer to support professional schools, within “Professions for Romania” program
Bucegi beer (a Heineken Romania brand) started the program “Professions for Romania“, the 1st projects on the platform with the same name. The program supports professional post-college schools that contribute to […]
Jobs for Romania study: All parents want higher education for their kids, young people just want a profession
“Jobs in Romania” study was launched by D&AD Research and Bucegi Beer and is showing Romanian public’s perception over professions and jobs. In a 2014 Romania, parents continue to be unrealistic […]