Tag: Canada
Mazda puts cars to bed in a new campaign in Canada
Mazda is launching a new national campaign just in time for sweater weather. The multi-media campaign features various luxury vehicles unfit for Canadian winters being put to bed under car […]
Toronto-based Juliet and Peoples Jewellers, campaign for Mother’s Day
Toronto-based Juliet created a campaign for Mother’s Day on behalf of Peoples Jewellers, which includes TVCs that start off like simple brand spots and then have a nice twist with […]
Beer from bread, created in Canada to raise awareness and funds for the food rescue organization
Toronto-based creative agency Bob’s Your Uncle has partnered with Second Harvest, the largest food rescue charitable organization in Canada, to create a limited-edition beer made from bread. The resulting beer, […]
Tokyo Smoke and Toronto-based Common Good make 4.20 meet 10.17
While 4.20 is internationally recognized as “Weed Day,” Canadian cannabis brand Tokyo Smoke is celebrating the Oct. 17 legalization of recreational cannabis in Canada with the launch of the awareness […]
With Canada legalizing cannabis, a new apparel line seeks Pardon for those convicted under old laws
With recreational cannabis use becoming legal in Canada next month, a new clothing and accessories line is supporting approximately half a million Canadians who received minor convictions for possession under […]
Toronto-based john st. came up with world’s 1st pizza box designed for eating pizza in bed
Unveiled in an online video from Boston Pizza, an unassuming limited-edition pizza box transforms into a self-supporting table and lets you eat pizza in bed. Introducing “BP in Bed”. As […]
Canadian Paralympic Committee invites Canadians to be broadcasters for the Paralympic Winter Games
The Canadian Paralympic Committee (CPC) launches innovative digital strategy by giving Canadians the opportunity to become its broadcast partner for 10 days in March to share the extraordinary achievements of […]
For Canada 150, Roots wants Canadians to “Be Nice”
In celebration of Canada’s 150th anniversary, Canadians from coast to coast are redefining what it means to be nice thanks to Roots Canada’s Be Nice campaign. Launched in conjunction […]
Canadian show taps into current political climate to get people to enter their awards race
Over the past year, politics have found a way to dominate everything from the TV to people’s newsfeeds and collective psyches. And while it’s safe to say all had enough […]
In Canada, People for Good encourages strangers to get along with a holiday stunt
Not-for-profit People for Good decided to encourage everyday people to get along and developed a custom made two-necked t-shirt, approaching Canadians from radically different walks of life and asking them to […]