Tag: cases
Achim Rietze (Google ZOO): “The best EFFIE cases were simple in their storytelling and powerful in tying back the results to the objectives”
In 2001 Achim Rietze started his career at Y&R, before joining Jung von Matt in 2006. According to the ‘Big One’ the ‘most-awarded creative agency across all media and the […]
How To Win An Effie – Catalin Rusu
EFFIE is the most significant award in our industry because it honors the one truly important achievement in advertising: Results. It is the award presented annually by the New York […]
Leo Burnett Romania started Cannes Predictions 2012 and launches a special app for voting
Leo Burnett Romania started Cannes Predictions 2012 and launched, a few days ago, a special Facebook app for voting. Leo Burnett Romania continues this way a tradition and organizes the […]