Tag: content
MGID launches interactive rich media ads
MGID, the global advertising platform, has announced the launch of interactive rich media ads across its portfolio of premium publishers, driving effectiveness for advertisers through increased audience engagement and attention. The […]
United Media Services study: 7 in 10 Romanian parents are not optimistic about the economic situation, while 1 in 3 have to tap into savings to cover back-to-school expenses
Most Romanian parents think pessimistically about the future. 7 in 10 worry about the economic situation, while 2 in 5 say they are in a more difficult financial situation compared […]
Dot Inc. with Serviceplan Innovation reveal Dot Pad for visually impaired people
Dot Inc. continues to create innovative tech to improve the lives of blind and visually impaired communities worldwide with the Dot Pad, whose smart tactile graphics display makes images touchable. […]
The 10 Group appoints former Wunderman Thompson CEO Tamara Ingram as first chairwoman
Integrated communications and content agency, The 10 Group, today announces the appointment of industry stalwart Tamara Ingram OBE as the company’s first ever chairwoman. With over four decades of experience […]
The Trade Desk and The Ozone Project partner to support premium news content and quality journalism
Global advertising technology platform, The Trade Desk, today announced a new partnership with global publisher technology business, The Ozone Project, to provide advertisers with access to Ozone’s 45 million-strong UK […]
Ozone study: Clear link between quality of attention to content and quality of attention to accompanying ads
The Ozone Project, the UK’s leading high attention digital advertising platform, has released the new findings of a study by attention technology company Lumen Research, that quantifies the impact of […]
Felicia Stoica, appointed Digital Creative director at Romanian Cohn & Jansen
Romanian ad agency Cohn & Jansen consolidates its digital strategy and Felicia Stoica was appointed Digital Creative Director starting July 2021. Skilled in brand building and having already built several brands […]
CreativeDrive appoints Penny Verbe as Head of Content UK & EMEA
Part of Accenture Interactive, CreativeDrive, a global leader in creative production and content, has appointed Penny Verbe, global strategic consultant and co-founder of Smoke & Mirrors, as Head of Content […]
Corona launches “Free Range Humans” content series
On average, people spend 90% of their lives indoors, and in the nine months since lockdowns started around the world, this has felt more real than ever. For many, this […]
Shutterstock announces acquisition of Amper Music
Shutterstock, leading global technology company offering a creative platform for high-quality content, tools and services, announced the acquisition of certain assets from Amper Music. Amper Music is a leading AI-driven […]