Tag: direct marketing
ELMA study: European drop mail market, recovering after recession
The European Letterbox Marketing Association (ELMA) has unveilled its third pan-European census of doordrop media covering 22 markets and 180m households. The research found that the door drop market in […]
2 Romanian agencies close a 2 years partnership for Smart Lead Generation
Romanian Open Public Services (OPS) and Friends Advertising entered a 2-years partnership aiming to develop an integrated solution for communication strategy and ROI maximisation when managing direct marketing campaigns. After […]
ARMAD opens the entry period for RoDirect 2013
Romanian Direct Marketing Association (ARMAD) announced the opening of the entry period for the 8th edition of the international conference RoDirect 2013, scheduled to take place on November 7-8, in […]
Romanian Direct Marketing conference prepares for a new edition – “The connected direct marketer”
The 4th edition of Romanian international direct marketing conference – MID – will take place this year on September 26th and will run under the tag line “The connected direct […]
After November’s shortlisting, Proximity Bucharest – awarded at John Caples International Awards
Romanian direct communication agency Proximity Bucharest (part of BBDO Group Romania) is one of the winners at John Caples International Awards, with “Tune in” project, Silver Winner in “Agency Self […]
ARMAD starts the registering period for RoDirect 2011
Romanian Association for Direct Marketing started the registering period for the international direct marketing conference RoDirect 2011, that will take place on November 1st-3rd, in Bucharest. RoDirect 2011 is an […]
Saatchi & Saatchi made the launch campaign for Flexidepozit, a new savings product from Raiffeisen Bank
Saatchi & Saatchi made the launch campaign for Flexidepozit, a new savings product from Raiffeisen Bank. The agency signed both the positioning strategy, the advertising campaign and the naming of […]
The Romanian annual direct marketing conference, on June 1st
Romanian annual conference of Direct Marketing will take place, this year, on June 1st. The 3rd edition of the event will be hosted at Diplomatic Club in Bucharest.
New green brand identity for Romanian “Marketing in direct” conference
After two editions, the international conference “Marketing in Direct” is refreshing its brand identity and colors itself green for the 3rd edition, that will take place in May. The conference […]
Romanian direct marketing agency Create Direct, awarded Bronze to InterDirect Network, in Amsterdam
Romanian direct marketing agency Create Direct was awarded, in Amsterdam, its 5th prize this year, for one of the campaigns it ran this year. Create Direct was on the 3rd […]