Tag: Exposure
Eye-tracking study confirms that high impact formats outperform standard display
High impact digital advertising formats capture and retain user attention far more effectively than their standard counterparts, according to new research from ad tech company Adnami and attention technology specialist […]
Adnaliser, launched in beta version by TradeAds Interactive
TradeAds Interactive launched, as a 1st on Romanian online market, an innovative instrument to measure communication campaigns’ efficiency. Adnaliser is based on a mechanism that establishes the degree of visibility […]
PR Forum 2012 will have as speakers 3 former judges from Cannes Lions 2011
3 of the former jurors at Cannes Lions 2011, specialized in business communication, crisis communication and cretivity in PR, will be present at PR Forum 2012, event organized by Evensys […]