Tag: Gemius
OLX and Gemius join IAB Romania’s Board of Directors
OLX and Gemius joined IAB Romania’s Board of Directors, following the most recent General Assembly of the association and with the vote of the present members. The new Board of […]
Gemius report: The most popular online ad formats in CEE
Standard banners remain the most popular online ad formats in the campaigns running in CEE. The gemiusAdMonitor report shows that the biggest click rate is registered by rich media banners and […]
Gemius won IAB Europe Research Award
In a contest organised by IAB Europe, Gemius was awarded first prize in the category of internet audience research.Its winning project enables publishers to determine their total range across all […]
gemiusAdMonitor: In Romanian online campaigns, more clicks come from women than men
In Romania, women are generating a bigger click rate than men, young people are more active online compared to the other age segments and users with medium education interact the […]
Facebook in Europe: youngest users in Turkey, oldest – in Denmark
Facebook has its largest group of 18–24 y.o. users in Turkey and the most numerous 55+ audience in Denmark, according to a research made public by Gemius, on February 4th, the […]
Gemius analyzed trends in mobile internet for CEE, in “Consumers go mobile” report
Gemius analyzed the mobile internet trends in Central and Eastern Europe, in “Consumers go mobile” report. The report shows Apple dominates the tablets segment, while Samsung is number one when it […]
Gemius eCommerce :Romanians – how they shop online and which are the favorite e-shops
Gemius made, in August 2014, the eCommerce 2014 study, which aims to identify the usage preferences of Romanian internet users when it comes of online commerce. The study analyzed Romanians’ buying […]
Gemius: Romania has most internet users (8.8M) in South East Europe
Romania is the biggest South Eastern European country in terms of internet users, with 8.8M registered in December 2013, according to “Online Landscape : South East Europe” report, made by Gemius. In Balkans, […]
Gemius profiled the online shoppers in Romania
More than 4.5M people are visiting e-commerce websites in Romania, with them representing half of the total number of internet users in the country, according to a Gemius research checking who […]
Gemius study: Romanian online shopper is likely male, living in urban areas and buying at least once a month
Andrei Tescan, Digital Marketing Consultant Gemius, presented, during EcomTeam conference in Brasov, a study about the clients of e-shops in Romania. According to Gemius data, over 4.5M Romanian internet users – […]