Tag: GfK Romania
GfK Romania: Internet usage in Romania increased 8% in 2 years
GfK Romania made a study on internet consumption habits in Romania between 2010-2012, with the results showing that almost half (48.7%) of people aged over 15 years old used a […]
GfK Retail&Tech: Writing instruments, increased sales during “Back to School” months
Writing instruments market increased 2% between July-September, in hypermarkets and cash&carry stores, compared to the same period in 2011, with the sales value increasing 3%, to RON 12M, according to GfK Retail […]
GfK Temax: Smartphones – responsible for telecom sales increase in Q3
The total value of mobiles & smartphones market in Romania for Q3 increased 12.3% compared to the same period in 2011, reaching to Euro 53M. Smartphones, available in a very […]
The mystery shopper is some sort of spy, according to a research
GfK Romania made a national study to verify the degree of knowledge related to the Mystery Shopping among Romanians and their perception towards this activity. At national level, 21% of […]
GfK Temax: Smartphones and tablets, still on Romanians buying list
Smartphones and tablets continue to be on Romanians buying lists, according to GfK Temax study, that shows an overall descendant trend on the Romanian long usage goods market, with Q2 2012 […]
GFK Romania: 22% of companies active in social media are using specialized agencies
GfK Romania made a study that analyzed the way social media activities are organized in companies and how formalized they are. A fifth (22%) of the companies that made social […]
GfK: Smartphones users download 22 apps and use 4 on daily basis
70% of Romanian users consider very interesting the modern technology and are trying to use it as much as possible. More than 50% of them believe the aspect and style […]
GfK study: Companies use social media to improve relations with clients
A study made by GfK Romania – “How do companies use social media” – analyzed which are the social networks preferred by corporate communication specialists and what they are used […]
GfK Romania: Romanians, more optimistic financially compared to last year
Romanians seem to be more optimistical from a financial perspective than they were a year ago, according to a new study made public by GfK Romania. The number of Romanians […]
Office and IT products, along with telecom ones – increased sales in Q4 2011
Long term usage goods market in Romania continues its recovery, with a growth in Q4 2011 of 15.6% compared to the same period in 2010. The total value of this […]