Tag: Google
ZOO’s Achim Rietze to chair Romanian Effie 2019 Jury
Achim Rietze, Strategy Lead at the ZOO – Google’s creative think tank for brands and agencies – will serve as Effie jury president in 2019. Achim has a track record […]
Interbrand released 2018 Best Global Brands Report
Interbrand has announced Apple, Google, and Amazon are the three most valuable brands in its 2018 Best Global Brands report, with luxury and retail as the two dominant sectors. Now […]
French Best Brands: Amazon, Google, Samsung and Michelin – winners of the 1st edition
On 5th of March took place the inaugural French edition of Best Brands, an event to be held annually and which singles out the most successful brands from several different […]
Google (Creative Lab)’s Steve Vranakis announced as this year’s D&AD President
Steve Vranakis, Executive Creative Director at Google’s Creative Lab, recently started his tenure as the new President of D&AD. He will act as a global figurehead for excellence in design […]
IAB Europe elected a new Board of Directors
Last week, the members elected their new Board of Directors and IAB Europe is announcing the new configuration of the board: Henk van Niekerk, Senior Vice President Publishers and Ad Networks, AOL Nigel […]
24th Golden Drum announces first speakers
24th edition of Golden Drum, scheduled to take place in Slovenia’s capital Ljubljana on October 18-20, announced the first speakers to this year’s event. They are Michael Conrad – President Berlin School of […]
Google selects comScore as brand safety measurement provider
comScore announced an initiative to work with Google to provide independent brand safety reporting of advertising campaigns on YouTube. The new collaboration is part of Google’s efforts to provide advertisers […]
Brazilian WE goes in #SearchForEquality, raises awareness on racial inequality in search results
The movement #SearchForEquality has engaged millions of people in Brazil in only a week making Google, Shutterstock and Depositphotos to discuss how to change their algorithms globally. Why is it necessary to […]
Google, Amazon and Samsung top the D100, IPG Mediabrand’s list of most dynamic brands
IPG Mediabrands, the media holding arm of Interpublic Group, in partnership with Jonah Berger, Associate Professor, The Wharton School at The University of Pennsylvania and New York Times best-selling author of Contagious: Why Things […]
“Smartists” – Bonux campaign Leo Burnett Group Romania, selected by Google for efficiency and creativity
Launched in May, the Romanian campaign for Bonux running under the tagline Smartists and signed by Leo Burnett Group Romania was recently was selected by Google as a benchmark of efficiency and […]