Tag: habits
Study: Bad reputation companies – 75% Romanians don’t want to work for them
Over 75% Romanians consider that reputation of a company is important when they are looking for a job, while a quarter of them see lack of transparency within a company […]
GfK: Shoppers bring online competition inside bricks-and-mortar stores
When shopping, 40% shoppers worldwide use their mobile phones while shopping inside a store to compare prices, 40% contact friends or family for advice and over a third take pictures of products […]
Romanian Starcom launched Trends Spotted by Consumer Report infographic
Romanian Starcom MediaVest Group launched Trends Spotted by Consumer Report infographic, which shortly presents the most representative characteristics of the most important segments of Romanian consumers (Modern & Active Parents, […]
GfK Romania: McDonald’s and KFC are Romanians’ preferred fast-food places
GfK Romania released the results of a study investigating Romanians’ consumption habits when it comes of eating outside their homes. According to the study, fast-food restaurants selling burgers, shaworma, fried chicken and […]
Gemius analyzed trends in mobile internet for CEE, in “Consumers go mobile” report
Gemius analyzed the mobile internet trends in Central and Eastern Europe, in “Consumers go mobile” report. The report shows Apple dominates the tablets segment, while Samsung is number one when it […]
Study: Urban Romanians plan their budgets for Christmas and New Year’s meals
A market study made by Mednet Marketing Research Center shows that urban Romanians are planning the budget for Christmas and New Year’s meals and reveled that it is the same like […]
Starcom MediaVest launched Consumer Report, an encyclopedia on Romanian consumer
Starcom Mediavest launched Consumer Report, an encyclopedia on Romanian consumer including info over the most important segments of consumers (Modern & Active Parents, Social Butterflies – most outgoing consumers, Yuppies – young professionals and Traditional Families). The […]
Media Consumption Habits in Rural Romania, a new infographic launched by Starcom MediaVest Group
Starcom MediaVest Romania launched the 15th infographic from HumanGraphExperience series, “Media Consumption Habits in Rural Romania”, based on info gathered between April 14th and May 9th. The research aimed to better understand […]
Google makes the portrait of the online Romanian
A study part of “Internet in daily life” project, made by IIBR for Google and covering 5 markets (Romania, Czech Republic, Slovakia, Hungary and Poland), shows Romanians are the most mobile users […]
The congregation of Mums – discovering the mum ecosystem – a new Starcom infographic
In March, when Romanians celebrate women’s month and Mother’s Day (March 8th), Starcom launched a new info-graphic based on a study on different mothers’ communities, identifying different ways to relate […]