Tag: IHS
IAB: Global Mobile Advertising revenues surged to €37 billion in 2015
IAB Europe and IHS revealed their global figures for mobile advertising revenue today. The figures show that mobile advertising growth continues to accelerate and increased 68.2% to €37bn ($49bn) in […]
IAB Europe, IAB & IHS report: Global mobile advertising revenues – Euro 14.6BN in 2013, almost double compared to 2012
Global mobile advertising revenues hit Euro 14.6BN in 2013, almost doubling (up 92%) compared to 2012, when the value was of Euro 7.6BN, according to a research made by IAB Europe, […]