Tag: in store
Flying Tiger Copenhagen and MUJI deploy App Clips in conjunction MishiPay’s mobile ‘self-checkout’ solution
Leading retailers Flying Tiger Copenhagen and MUJI announced the launch of App Clips alongside MishiPay’s mobile self-checkout solution. MishiPay’s ‘Scan & Go’ technology enables in-store shoppers to use their own […]
TPS Engage & Carrefour: implementing the future of in-store DOOH marketing globally
TPS Engage announced today a new one of a kind in-store project with one of the largest retailers on the planet — Carrefour. Digital Screens in Carrefour hypermarkets. The initial phase […]
Jazz came up with a new campaign for Das Kaskaval (Muller)
Romanian ad agency Jazz came up with a new campaign for Das Kaskaval, a cheese product from Muller, campaign focused on the maturation of the product. The campaign includes a […]
GfK: Shoppers bring online competition inside bricks-and-mortar stores
When shopping, 40% shoppers worldwide use their mobile phones while shopping inside a store to compare prices, 40% contact friends or family for advice and over a third take pictures of products […]
BTL campaign signed by Grup Sapte to promote new products under Tomi brand
Tomi (an Orkla Foods Romania brand) and Grup Sapte are running a BTL campaign in Romania between October 11th and November 3rd in order to offer in store information related […]
Skol beer makes a promotional campaign in Romania
Skol launched a national promotion in Romania, under the slogan “The 100% beer gives you real prizes”. During the promotion organized by the beer brand belonging to URBB (United Romanian Breweries Bereprod), […]
A new edition of Colgate’s educational campaign – launched
Colgate launched a new edition from Oral Health Month campaign, schedule to take place between February 21st – March 24th. The campaign is made together with AMSPPR (Romanian private practice dentists […]
IKEA Romania uses short theater acts to encourage people to feel at home in its store
IKEA Romania launched a bloggers campaign to promote 2013 catalog but it didn’t limited to that. To make people feel at home in its store and actually feel how the […]
real,- relaunched its Condiments Bazaar
“Condiments Bazaar”, a concept initially launched by real,- Hypermarket as a pilot project, has been redesigned and developed following positive reactions from customers. The new concept involves an improved shopping […]
Ogilvy Romania produced entirely the newest Milka campaign
The most recent integrated campaign for Milka – “The cow’ animators”- was realized entirely by Ogilvy for the chocolate tablet with the biggest sales in Romania and that is part […]