Tag: inspiration
Inspire in Focus: People value inspiration over sleep, sex and treats
A new global report shows that 80% of people around the world believe inspiration is not only vital to their lives, but more important than sleep, physical intimacy or personal treats. More than one-third […]
Wunderman Thompson launched Inspiring Growth, a new global brand study
Wunderman Thompson launched Inspiring Growth – a first-of-its-kind study that reveals why brands need to be inspirational, how inspiration drives growth and what brands can do to inspire their customers […]
Thomas Kolster: “For me, the most important thing is to inspire”
A man on a mission, one of the early pioneers in the do-good space coining the term Goodvertising to describe the changing advertising landscape that’s become a movement in itself. […]
Hungry Castle: “Cool shit” stuff needs to be Playful, Public and Pop
Would you like to visit Lionel Richie’s head or even spend a night inside of it? Or a laser cat seems more appealing? Those are only 2 of the most […]
ADC Launches Short Film Series on Creative Inspiration, with 1st film to feature Lee Clow
ADC, the first global creative collective of its kind to celebrate and award leaders in creative communications, announced today the premiere of “InspirADCion,” a short documentary film series highlighting the […]
Q&A with Red Apple’s jury members
Red Apple’s organizing committee made a short Q&A with some of festival’s Grand Jury members, in order to get more insight on their advertising careers, what’s their inspiration sources, their […]
Action Global Communications supports Intesa Sanpaolo Bank’s “Live Inspire” communication campaign
Action Global Communications, the biggest PR independent full service consultancy company in the region, coordinates the campaign “Live Inspire”, launched by Intesa Sanpaolo Bank. Intesa Sanpaolo Bank’s project is an […]
Russ Lidstone, CEO Euro RSCG London: Our biggest priority is creating ideas that deliver effectiveness and a return on investment
Travelling to work by tube, listening to iPod, catch up with the press, read emails, check Twitter, then client meetings, internal meetings, pitch reviews and finance budget meetings but also […]