Tag: IPG Mediabrands
IPG Mediabrands and Acxiom – multi-year strategic data partnership covering 14 markets
IPG Mediabrands recently forged a global partnership with Acxiom to further strengthen the network’s data and analytics capabilities. Through this partnership, agencies across the IPG Mediabrands network will accelerate their […]
Venus Williams, back to school in a campaign by California Lottery and Mediabrands Society
Mediabrands Society, IPG Mediabrands’ global content and social media agency, and California Lottery released the final iteration in their “Back to the Start” ad campaign, this time featuring professional tennis star […]
Tim Ringel took over as Global President at Reprise, IPG Mediabrands’ global search and digital experience agency
IPG Mediabrands appointed Tim Ringel as Global President Reprise, role in which he will lead the continued growth and expansion of the network’s full-service search and digital experience agency. Tim will work in […]
IPG Mediabrands launches Healix to service healthcare clients
IPG Mediabrands, the global media arm of Interpublic Group, announced the creation of Healix, a new global division focused on Life Science and Healthcare brands. As part of the launch, […]
Victor Croitoru, promoted Regional Strategy Director for IPG Mediabrands Central Eastern Europe
With over 12 years of experience in media as part of UM Romania (McCann Worldgroup Romania), Victor Croitoru was promoted and takes over as CEE Regional Strategy Director for IPG Mediabrands, media group […]
IPG Mediabrands to measure digital campaigns ratings with comScore
comScore announced IPG Mediabrands has selected the company as its strategic partner for digital campaign measurement. IPG Mediabrands will use comScore validated Campaign Essentials as a preferred solution for measuring […]
IPG Mediabrands launches Cadreon in Denmark, in order to service more European markets
IPG Mediabrands, Interpublic Group’s media division, announced the launch, in Denmark, of Cadreon services, of programatic buying, in order to serve as a central hub for Nordic countries and key […]